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Lincoln Financial · 1 day ago

Social Media Content Creator

Radnor, PA

Full-time

Hybrid

Entry, Mid Level

$54K/yr - $96K/yr

1+ years exp

Lincoln Financial is a company that helps people confidently plan for their successful future. They are seeking a Social Media Content Creator to produce dynamic, social-first content that connects the brand to trending conversations and engages audiences authentically.

AdviceFinanceFinancial ServicesInsurance

Responsibilities

Develop and produce engaging, platform-specific content for Instagram, Facebook, LinkedIn, YouTube, X, Reddit, TikTok, and emerging channels

Conceptualize and execute social-first campaigns that align with brand voice and strategy

Capture and edit vertical video content optimized for Reels, Stories and other social platforms

Design graphics and visual assets to complement social posts

Monitor cultural trends and social conversations to ensure content is timely and relevant

Write compelling, on-brand short form copy for posts across platforms

Occasionally appear on camera for select social content as needed

Collaborate with internal teams to amplify key moments and initiatives

Qualification

Social media content creationVertical video editingGraphic design skillsCopywriting skillsPlatform-specific content developmentOn-camera presenceCollaborationSelf-motivation

Required

1-3+ Years experience in creating content in a brand, sports or entertainment environment that directly align to the specific responsibilities for this role

Bachelor's degree or equivalent work experience

Comprehensive understanding of existing and emerging platforms (Instagram, Facebook, LinkedIn, YouTube, X, Reddit, TikTok)

Expertise in vertical video shooting and editing

Competent graphic design skills (Adobe Creative Suite or similar)

Excellent copywriting skills with the ability to craft flawless posts in a fast-paced environment

Highly motivated, collaborative, and self-starting with a passion for teamwork

Comfortable appearing on camera for social content