RPM Living · 1 day ago
Digital Analytics Manager
Phoenix, AZ
Full-time
Hybrid
Senior Level
5+ years expRPM Living is a company focused on providing top industry pay and comprehensive benefits, seeking a Digital Analytics Manager. This role will own the strategy, architecture, and execution of the analytics ecosystem, ensuring a clear understanding of digital performance and empowering teams with actionable insights.
Commercial Real EstateReal Estate
Responsibilities
Own the vision, roadmap, and governance for RPM’s marketing analytics infrastructure
Build measurement frameworks that directly connect digital activity to leasing outcomes
Integrate datasets across platforms including digital services, CRM, and market data
Design multi-touch attribution and incrementality models tailored to multifamily
Lead strategy, implementation, and quality control for GA4 and GTM
Develop scalable tracking, event architecture, schema, and channel-level insights
Ensure all tagging is accurate, privacy-compliant, and operationally sustainable
Partner with internal and external teams to deploy advanced measurement solutions
Build dashboards that uncover trends in occupancy, exposure, CPL, organic visibility, paid media performance, and resident behavior
Surface insights proactively — highlighting risks, opportunities, and optimizations
Translate complex analytics into clear narratives for marketing, operations, and executive leadership
Analyze data to identify trends, anomalies, and opportunities, and present actionable recommendations to improve business outcomes
Partner closely with Paid Media, SEO, Email, Product, Operations, and Accounts to ensure analytics accelerates their performance
Ensure visual reporting aligns with client-facing narrative and internal strategy
Serve as the internal authority on measurement strategy, data quality, and insight design
Identify opportunities to integrate AI, automation, predictive analytics, and anomaly detection into reporting workflows
Continuously push RPM forward in how digital signals are interpreted and acted upon
Qualification
Required
5+ years in digital analytics, ideally within performance marketing or agency environments
Deep expertise in GA4, GTM, event architecture, and cross-channel measurement
Proven ability to implement and manage complex tagging ecosystems
Exceptional data storytelling skills — able to turn insights into action
Experience working in cross-functional, high-growth environments
Demonstrated ability to lead through influence
Preferred
Multifamily, proptech, or multi-location analytics experience
Familiarity with CRM, property data, and leasing KPIs
Experience with BigQuery, SQL, or marketing mix modeling
Exposure to AI-powered analytics, LLMs, or automated insight generation
Benefits
Weekly pay for all associates working onsite at an apartment community
Comprehensive healthcare coverage available for all full-time, regular associates
Employer-paid employee assistance, mental health, and wellness programs
Ancillary benefits including critical illness, hospital indemnity, and accident insurance
401(k) with robust company match
Opportunities for professional development, career growth, and role-based learning plans
Diversity, Equity, Inclusion and Belonging (DEIB) and multiple Employee Resource Groups (ERG)
Paid time off plus floating holidays and volunteer days
Discounted Perks (Costco membership, movie tickets, health & wellness, entertainment & travel discounts)
Company
RPM Living
At RPM, we do real estate management differently. We exceed every need by attracting the industry's top talent.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Jason Berkowitz
Founder & CEO
Recent News
2025-12-05
2025-10-28
2025-10-16
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