Marrina Decisions ยท 1 month ago
REMOTE: Marketing Business Operations & Analyst
Marrina Decisions is seeking a highly analytical and detail-oriented Marketing Business Operations & Analyst to join their data and marketing analytics team. The role involves combining business acumen with strong data management skills to provide actionable insights that drive strategic decisions, working with large datasets, and supporting various teams through data-driven recommendations.
AdvertisingData VisualizationDigital MarketingEmail MarketingMarketing
Responsibilities
Analyze business operations, industry trends, and customer behavior to generate actionable insights
Develop and maintain BI dashboards and reports to support strategic planning and operational execution
Query data repositories using SQL and BI tools to produce standard and ad hoc reports for business units
Collaborate with marketing teams to analyze email marketing campaigns, lead performance, and customer segmentation
Leverage Marketo and Salesforce to monitor and optimize lead scoring, routing, and campaign impact across channels
Assess marketing and sales funnel metrics to recommend improvements in campaign targeting and conversion
Manage and ensure the integrity of large datasets across internal systems
Develop and maintain processes for data cleaning, deduplication, validation, and enrichment
Create visually engaging dashboards and presentations that simplify complex findings for technical and non-technical audiences
Partner with stakeholders across marketing, sales, product, and analytics teams to gather business requirements
Provide technical support and BI expertise to end-users for tools, reports, and systems
Maintain timely flow of business intelligence information to internal customers and executives
Qualification
Required
Bachelor's or Master's degree in Business Analytics, Data Science, Marketing, Computer Science, or a related field
2+ years of experience as a Business Intelligence Analyst, Data Analyst, or in a similar analytical role
Proficiency in SQL, Excel, and data visualization tools (e.g., Power BI, Tableau, or Google Data Studio)
Hands-on experience with Marketo, Salesforce, or other marketing automation and CRM systems
Strong analytical thinking, communication skills, and attention to detail
Demonstrated ability to turn data into strategic insights that drive decision-making
Preferred
Knowledge of customer segmentation, A/B testing, and campaign optimization strategies
Experience in managing or supporting email marketing templates, analytics, and performance reporting
Familiarity with business intelligence tools and cloud database environments (e.g., Amazon Redshift, Google BigQuery)
Benefits
Health Benefits
Paid Vacation
Paid Holidays
Paid Sick Time
Ongoing Training programs
Opportunities to learn and grow in the MarTech world
Company
Marrina Decisions
Marrina Decisions offers marketo optimization, email marketing, and marketo migration services.
H1B Sponsorship
Marrina Decisions has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
Funding
Current Stage
Growth StageCompany data provided by crunchbase