Equality Florida · 2 months ago
Deputy Director of Communications
Equality Florida is the state's largest civil rights organization dedicated to securing full equality for Florida’s LGBTQ community. They are seeking a dynamic Deputy Director of Communications to lead their communications efforts, manage media relationships, and develop rapid response strategies during pivotal moments in the state's history.
AdvocacyCommunitiesEducationLGBTNon Profit
Responsibilities
Serve as an on- and off-the-record spokesperson for Equality Florida; respond rapidly to press inquiries and shape public narratives in real time
Cultivate and maintain relationships with key reporters and media leaders statewide and nationally
Plan and execute earned media strategies aligned with organizational priorities and advocacy campaigns
Develop and maintain core messaging frameworks in partnership with the Communications Director and senior leadership; ensure message consistency across all platforms
Draft and edit high-quality communications materials including press releases, advisories, talking points, op-eds, and statements
Train and support staff and coalition partners to serve as spokespeople, building a statewide network of compelling and credible voices
Lead or co-lead rapid response communications, including crafting and approving social media statements, press responses, and real-time narratives during breaking news or legislative moments
Coordinate with digital and creative contractors to develop dissemination strategies that ensure urgent news and calls-to-action reach audiences across platforms
Monitor news cycles and social trends to identify proactive opportunities for Equality Florida’s voice to shape conversations
Assist in preparing reports on media performance and headline trends to inform strategy
Develop and implement influencer engagement and content creator strategies to expand Equality Florida’s reach and deepen connection with online audiences
Identify, cultivate, and manage relationships with digital influencers, allied creators, and partner organizations aligned with Equality Florida’s mission
Collaborate with digital team members to integrate influencer amplification into campaigns, events, and major moments
Serve as a deputy to the Communications Director, helping coordinate departmental work and mentoring junior staff
Contribute to cross-departmental planning to ensure alignment of messaging, visuals, and mobilization goals
Support the Director of Communications in long-term narrative strategy, content calendars, and campaign integration
Bring a lens of equity, inclusion, and accessibility to all communications, including expanding language access and diverse representation in storytelling
Qualification
Required
5+ years of experience in communications, political advocacy, or media relations, preferably within progressive, issue-based, or civil rights organizations
Proven experience as a spokesperson or media liaison, including demonstrated success securing earned media and managing rapid response
Strong understanding of digital and social media ecosystems, and how to move messages across them strategically
Exceptional writing, editing, and verbal communication skills under tight deadlines
Highly organized, detail-oriented, and able to manage multiple priorities in a fast-paced, high-stakes environment
Willingness to work flexible hours, including evenings and weekends, in response to breaking news or urgent events
Deep passion for LGBTQ equality, social justice, and advancing the mission of Equality Florida
Preferred
Experience in building influencer or content creator relationships for advocacy or nonprofit campaigns is a strong plus
Benefits
Full medical and dental coverage
Generous paid time off
Retirement benefits
Company
Equality Florida
Equality Florida is a non-profit organization that provides advocacy, education, and community services for the LGBTQ community.
Funding
Current Stage
Early StageRecent News
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