Amazon · 1 week ago
Sr. Product Marketing Manager, Alexa Enterprise
Seattle, WA
Full-time
Onsite
Mid, Senior Level
$129K/yr - $213K/yr
7+ years expAmazon is seeking a Senior Product Marketing Manager to shape the future of enterprise AI and enhance customer experiences through Alexa. The role involves developing strategic marketing initiatives and collaborating with various teams to drive product adoption and revenue growth for B2B2C customers.
Artificial Intelligence (AI)DeliveryE-CommerceFoundational AIRetail
Responsibilities
Lead product positioning, messaging and narrative development to effectively communicate value across industries, channels and personas
Build and execute high-impact marketing campaigns and content (presentations, whitepapers, webinars, customer success stories, blog, emails, product videos) that supports the full enterprise buying journey
Develop and maintain sales and channel enablement content to accelerate pipeline growth and increase sales productivity
Develop and execute go-to-market (GTM) strategies for new features across a B2B2C audience in collaboration with Product, Design, Marketing, PR, and Business Development stakeholders across the organization
Define lifecycle marketing campaigns to support end-user adoption and engagement across their full customer journey
Conduct research to deepen understanding of our target personas and industries to continuously refine our narratives, marketing strategies and inform product roadmap
Qualification
Required
7+ years of professional non-internship marketing experience
Experience building, executing and scaling cross-functional marketing programs
Experience using data and metrics to drive improvements
Experience with customer segmentation, profiling, and targeting
Comfortable with ambiguity - able to establish strategic direction and execute effectively in a global, matrixed organization
Proven track record of developing and executing successful enterprise and consumer marketing programs
Ability to work cross-functionally and influence without direct authority
Preferred
Experience producing executive-level written materials and presenting to executive audiences
Strong understanding of AI technologies and the ability to articulate value to technical and non-technical audiences
Demonstrated sound business judgment and the ability to think strategically about a quickly growing business alongside the interest and ability to dive into tactical details
Creative problem-solver with a growth mindset; actively and intuitively seeks ways to improve business outcomes
Benefits
Equity
Sign-on payments
Full range of medical, financial, and/or other benefits
Company
Amazon
Amazon is a tech firm with a focus on e-commerce, cloud computing, digital streaming, and artificial intelligence.
10001+ employees
H1B Sponsorship
Amazon has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (22803)
2024 (21175)
2023 (19057)
2022 (24088)
2021 (12233)
2020 (14881)
Funding
Current Stage
Public CompanyTotal Funding
$8.11BKey Investors
AmazonKleiner Perkins
2023-01-03Post Ipo Debt· $8B
2001-07-24Post Ipo Equity· $100M
1997-05-15IPO
Leadership Team
Douglas J. Herrington
CEO, Worldwide Amazon Stores
Werner Vogels
VP & CTO
Recent News
2026-01-14
2026-01-14
2026-01-14
Company data provided by crunchbase