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SafetyCulture · 23 hours ago

GTM Enablement Lead

Austin, TX

Full-time

Onsite

Senior Level

5+ years exp

SafetyCulture is a global tech company focused on improving the lives of workers across various industries. The GTM Enablement Lead will build and manage enablement programs to enhance the performance of sales and customer-facing teams, ensuring they have the necessary tools and knowledge for successful product launches and initiatives.

AppsPublic SafetySaaSSoftware

Responsibilities

Builds and orchestrates enablement programs that prepare sales and customer-facing roles with the right knowledge, tools and confidence to execute on new product launches, campaigns and initiatives, with a goal of shortening time to market and improving adoption

Improve GTM performance by ensuring our customer-facing teams have the clarity, confidence, and capability to execute

Acts as the connective tissue between SafetyCulture business departments and GTM by translating product strategies into clear, actionable narratives that ensure consistent messaging, positioning, and customer value delivery across all touchpoints

Partner with global Enablement and local GTM leadership to develop and implement an Enablement Strategy to enhance the performance of our Americas GTM team, including renewals, new, and expansion bookings

Serves as the voice of the field and the customer back into Product, Marketing and Operations using data driven insights and intuition to refine messaging, improve product-market fit, and close gaps between strategy and execution

Create a competency model for all Sales, Customer Success, and Implementation/Onboarding roles, utilizing performance data and qualitative research to identify areas for development

Work to improve existing new hire onboarding programs to build a world-class experience for new starters, reducing time to ramp and increasing Productivity Per Rep (PPR)

Program design and delivery. Partner cross-functionally to identify, create and deliver enablement content, playbooks & collateralPartner with the broader Revenue Operations team to integrate Sales & Customer Success best practices into automated workflows and tools

Own program management: Coordinate onboarding, training sessions, and enablement events end-to-end—from scheduling to follow-up for the Americas region

Own and manage the logistics of the Americas GTM new hire onboarding program

Run trainings for key sales enablement initiatives

Create and update training content to support ongoing sales enablement initiatives increasing Productivity Per Rep (PPR)

Drive programs and projects related to sales enablement, ensuring alignment with overall business KPIs

Qualification

Sales EnablementProgram ManagementData-Driven MindsetSaaS ExperienceGTM StrategyPublic SpeakingCoachingAnalytical SkillsEvent PlanningContinuous Improvement