Sagan Recruitment · 2 days ago
Senior SEO & CRO Specialist
Sagan Recruitment is a fast-growing service-oriented U.S. company that connects international talent with US-based businesses. The Senior SEO & CRO Specialist will be responsible for managing SEO strategies, technical site health, and onsite conversion to drive booked appointments and revenue from organic traffic.
Responsibilities
Build and manage an SEO roadmap centered on high-intent service, city, and emergency pages
Prioritize local and “money” keywords that directly influence booked jobs
Create and optimize service/location pages, FAQs, and supporting content based on real buyer intent
Audit and diagnose crawlability, index bloat, redirect chains, broken links, and schema issues
Identify Core Web Vitals improvement opportunities and collaborate with developers to implement fixes
Maintain structured data such as LocalBusiness, Service, FAQ, and Reviews
Map funnels from search → page → call/form → booking
Test headlines, CTAs, trust elements, layout, and offers to drive higher conversion rates
Use call tracking and form tracking tools to attribute booked jobs to SEO/CRO work
Run clean, simple A/B tests with clear “ship or scrap” outcomes
Report weekly on changes shipped, impact measured, and tests in progress
Connect SEO/web work directly to leads, booking rates, revenue lifts, and overall efficiency
Qualification
Required
5+ years of SEO and conversion optimization experience with measurable revenue impact
Demonstrated examples (2–3) of SEO + CRO work leading to increases in booked jobs or revenue
Hands-on skill in technical audits, on-page optimization, and landing page testing
Ability to connect rankings/traffic → leads → calls → booked jobs in CRM workflows
Data fluency around CAC, LTV, and incremental lift attribution
Preferred
Experience in home services, franchise, or multi-location SEO
Experience collaborating quickly with dev/design teams to ship changes
Basic understanding of paid media to coordinate landing page and funnel tests
Company
Sagan Recruitment
Connecting Talent with Top Companies.
Funding
Current Stage
Growth StageCompany data provided by crunchbase