Integrated Solutions Consulting · 1 month ago
MARKETING SUPPORT SPECIALIST
Integrated Solutions Consulting is looking for an enthusiastic Marketing and Proposal Writing Specialist to assist in their overall marketing efforts and support the company's growth. The role involves developing and executing marketing plans, writing proposals, and collaborating with various teams to ensure compliance and effectiveness in marketing strategies.
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Responsibilities
Analyzes and understands the requirements of Requests for Proposals (RFPs), Requests for Quotations (RFQs), Requests for Expressions of Interest (EOI) and other solicitation documents. Coordinates all information in format requested in RFP and according to Company standards
Plans and develops unsolicited proposals and responses to RFPs, RFQs and EOIs including researching, writing, editing and design of final product
Collaborates with Subject Matter Experts and corporate personnel, developing and writing technical and management content for responses which are compliant with RFP requests. Collaborates with consultants to develop proposal strategy, identify potential areas of improvement, solutions and themes that support the win strategy. Circulates proposals to the ISC team for review and feedback
Writes, edits and proofreads proposal for readability, consistency and appropriate tone describing company capabilities, management approach and/or past performance
Analyzes proposal content to ensure relevancy of past performance materials (resumes, qualifications, etc.) used to RFP requirements
Manages proposal deadlines by establishing priorities and target dates for information gathering, writing, review and approval
Formats proposal documents in Microsoft Word to meet company guidelines and standards
Maintains and updates SharePoint libraries to supplement proposal writing process (resumes, project descriptions, proposal templates, etc.)
Maintains database system for proposal tracking of wins/losses, type, etc. Follows up on unsuccessful proposals to develop recommendations for improving success rate
Ensures registration on all relevant online databases and maintenance of up-to-date information on the firm and consultants
Coordinates delivery of proposals to ensure submission deadlines are met, whether by procurement site, email, or hard copy
Overall marketing support, and promotional materials through the execution of creative designs, effective layout and quality execution
Maintain an event calendar, and plan and coordinate all activities related to our company’s presence at industry trade shows and other public events
The ideal candidate will have a strong background in graphics design and would design, develop and disseminate functional and effective graphics, templates, and other marketing collateral for print and web output
Contribute to developing sales for our Odysseus Enterprise System (OES)
Conduct market research to find answers about consumer requirements, habits and trends, and Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
Brainstorm and develop ideas for creative marketing campaigns
Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
Undertake individual tasks of a marketing plan as assigned
Manage the company’s internal sales and marketing databases
Provide information on a timely basis to our business partners, clients, and company personnel
Qualification
Required
Exceptional writing and editing skills
Strong organizational skills that demonstrates a high level of accuracy and attention to detail
Ability to work collaboratively under strict deadline pressure and handle multiple work assignments
Proven experience as marketing specialist, proposal coordinator, or similar role
Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.), market research methods, and demonstrable experience in marketing data analytics and tools
College degree or equivalent education/experience in graphic design, advertising design, or related is field is preferred. Business, Communications, Journalism degree (or other similar degree) with strong experience in design will also be considered
Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
Knowledge of HTML, CSS and web development tools desired
Commercial awareness partnered with a creative mind
Customer-oriented and cool-tempered
Demonstrate the ability to master Integrated Solutions Consulting's Odysseus Enterprise System (OES) technologies
Relevant work experience with marketing and office management activities
Demonstrated creative experience in the use of Adobe Creative Suite (InDesign, Illustrator, Photoshop) is a definite plus
Expertise in Microsoft Office apps, especially Microsoft Word and the use of 'Styles'/formatting experience and Power Point for slide presentations
Experience with database management into CRM systems