Gen · 1 month ago
Media Operations Manager
USA - New York, New York
Full-time
Hybrid
Senior Level
$160K/yr - $185K/yr
5+ years expGen is a digital company that specializes in media operations, and they are seeking a Media Operations Manager to oversee revenue growth and advertiser performance across partner channels. The role involves coordinating with various teams to develop and execute revenue-driven strategies while managing a team and optimizing campaigns.
Cyber SecurityDigital MediaInformation Technology
Responsibilities
The Manager of Media Operations owns the monitoring and optimization of revenue growth, advertiser performance, and profitability KPIs across partner channels
This role works directly with our Paid Media Team and our publisher partnerships to develop, negotiate, and execute revenue driven strategies
To accomplish this, this role must effectively coordinate with multiple stakeholders, such as Ad Operations, Paid Media, Yield, Product, and Sales, to successfully execute against allotted advertiser revenue allocations, test and optimize ad products, and manage inventory flows and sources
Partner with Media Ops Director on strategic Media Ops growth, achieving quarterly and annual goals, and overall process improvement
Hire, coach, mentor, and develop staff, including overseeing new employee onboarding and providing career development planning and opportunities
Empower employees to take responsibility for their jobs and goals. Delegate responsibility and expect accountability and regular feedback
Foster a spirit of teamwork and unity amongst the Media Ops Team that allows for disagreement over ideas, conflict and quick conflict resolution, cohesiveness, support, and working effectively together to enable each employee to succeed
Lead employees using a performance management and development process that provides an overall context and framework to encourage employee contribution and includes goal setting, feedback, and performance development planning
Provide effective performance feedback through employee recognition, rewards, and disciplinary action, with the assistance of Human Resources, when necessary
Data driven performance monitoring/optimizations based upon revenue goals, advertiser KPIs, GBR GPM
Develop and refine Media Ops process while ensuring effective execution across Media Ops Specialists/Coordinators
Coordinate with Yield Analyst and Ad Operations for any campaign changes (pricing/budget updates, compliance updates, etc.)
Coordinate with Product and Media Teams on testing to improve CTU/advertiser performance across publishers
Client performance optimization (offer row position, qualifier page, whole row clickable)
Administrative ticketing via Salesforce and JIRA (i.e., rate updates, campaign pauses, budget updates, traffic increases/decreases)
Maintain records in Salesforce to ensure publisher campaigns reflect the most accurate and up to date information
Qualification
Required
Minimum of 5 years of experience in revenue operations, digital advertising, ad operations, or a similar role, with a proven track record of driving revenue growth and optimizing advertiser performance
Demonstrated leadership experience, including hiring, mentoring, and developing teams to achieve quarterly and annual goals
Strong analytical and data-driven mindset, with proficiency in monitoring KPIs such as revenue goals, GBR, GPM, and advertiser metrics using tools like Salesforce, JIRA, and data visualization platforms
Excellent communication and cross-functional collaboration skills, with experience coordinating across cross-functional teams including Ad Operations, Paid Media, Yield, Product, and Sales
Familiarity with digital media ecosystems, including publisher partnerships, ad product testing, inventory management, and campaign optimization strategies
Strategic thinker with a bias for action and passion for delivering results
Preferred
Bonus: Experience in fintech
Benefits
401(k) match
Health insurance options
Disability coverage
Life insurance
Unlimited paid time off
Company
Gen
Gen is a cybersecurity company that offers security, identity protection, and privacy solutions.
5001-10000 employees
H1B Sponsorship
Gen has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (4)
2024 (2)
2023 (2)
2022 (1)
2021 (2)
2020 (2)
Funding
Current Stage
Public CompanyTotal Funding
$950M2025-02-13Post Ipo Debt· $950M
2022-11-08IPO
Leadership Team
Rich Matta
General Manager and Head of ReputationDefender
Recent News
2025-12-09
Morningstar.com
2025-12-08
2025-12-05
Company data provided by crunchbase