NORY, Inc. ยท 1 month ago
Digital Marketing Specialist / Part-Time (Virtual, NYC Education & Parenting Market)
United States
Full-time, Part-time
Remote
Mid Level
$25/hr - $40/hrNORY, Inc. is the premier STEM camp provider in NYC and Boston, enriching the learning journey of 4000+ children annually. They are seeking a Part-Time Digital Marketing Strategist with a strong understanding of the NYC parenting and education market to develop and refine marketing strategies, create compelling content, and manage various marketing channels.
Education Management
Responsibilities
Develop and refine a data-driven strategy to engage key segments in the NYC parenting and education market
Produce and manage compelling marketing content, including videos, images, and narratives that highlight the transformative impact of our programs
Implement SEO best practices, conduct keyword research, and optimize web content to enhance organic search visibility
Manage and optimize marketing channels including social media channels (mainly Instagram and YouTube), continuously evaluating performance to adjust strategies
Track and analyze campaign performance and SEO effectiveness, using insights to guide future strategies
Qualification
Required
Demonstrated success in digital marketing within the NYC education and parenting markets, with a strong focus on data-driven decision-making
Expertise in creating engaging multimedia content with a robust portfolio showcasing video production, graphic design, and written communication skills
In-depth knowledge of the NYC parenting and education sectors, with strategic marketing experience
Company
NORY, Inc.
"Nurturing purpose-driven changemakers of tomorrow" NORY, recognized as NYC's leading STEM education program, impacts over 4000 students annually across 10+ citywide campsites.
Founded in 2016
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Matthew Trainor
CMO, Co-Founder
Sunit Khadge
Co-founder
Company data provided by crunchbase