MUSEUM OF ICE CREAM · 2 months ago
Manager, Local Partnerships & Marketing
Boston, MA
Full-time
Onsite
Senior Level
$100K/yr - $125K/yr
5+ years expMuseum of Ice Cream is an inclusive & immersive brand designed to captivate your sweetest fantasies. The Manager, Local Partnerships & Marketing will lead local marketing and revenue-generating initiatives for the Boston location, focusing on partnerships and community engagement to drive awareness and ticket sales.
Creative AgencyEventsMedia and Entertainment
Responsibilities
Develop and implement a local revenue strategy focused on partnerships, group sales, and community-driven ticketing
Own a local revenue goal of $1.3M annually, and design tactical initiatives to meet or exceed it
Build and manage a sales pipeline across verticals (e.g., hotels, event planners, corporate clients, tourism partners, concierges, schools, and community groups)
Build referral-based partnerships with Boston hotels, tour operators, travel agents, and local businesses
Serve as the key contact for local clients, including organizing site visits, walkthroughs, and presenting proposals for group/event bookings
Create and manage a local ambassador program (hotel concierges, influencers, bloggers, local guides) to drive awareness and referrals
Offer tools and incentives (e.g. ticket commissions, perks) to keep MOIC top-of-mind among tourism and hospitality professionals
Plan and execute "familiarization" (FAM) events, influencer nights, client mixers, and partner activations
Personally host and steward key partners through the MOIC experience to convert them into evangelists
Develop and manage a street team program to activate in high-traffic areas and events or schools/camps to partner with for awareness and visits
Represent MOIC at community and tourism events, building presence through sponsorships, activations, and grassroots outreach
Track all offline revenue channels using a CRM and sales performance tools
Analyze ROI on campaigns, events, and partnerships — and optimize approach to maximize conversion
Manage a local sales budget and keep expenses within 25% of attributed revenue
Partner with the GM and HQ marketing team to align on messaging, campaign timing, and operational readiness
Coordinate group bookings and events with the local ops team to ensure seamless guest experience
Be present onsite 3+ days a week during launch (or as needed) and available for evening/weekend events when necessary
Qualification
Required
5+ years of experience in sales, marketing, or business development in attractions, hospitality, events, or tourism
Proven track record in generating B2B leads, closing deals, and exceeding sales targets
Strong public speaking and presentation skills; confident in leading partner events and meetings
Demonstrated strong local market knowledge — tourism seasons, key hospitality partners, and event calendars
Existing relationships with Boston hotels, DMCs, or tourism boards
Comfort with CRM systems (e.g., HubSpot, Salesforce) and working with data to track success and make adjustments
Ability to independently manage programs while collaborating with cross-functional stakeholders
Strong organizational skills with a creative mindset — equally at home with spreadsheets and street fairs
Preferred
Existing relationships with Boston hotels, DMCs, or tourism boards
Previous experience building an ambassador/influencer program or grassroots campaign from scratch
Background in selling birthday party packages, venue rentals, or team-building events
Spanish fluency or multilingual skills
Experience with opening a new venue or launching a market
A passion for playful, immersive experiences and the joy of ice cream
Benefits
401(k)
Dental insurance
Health insurance
Paid time off
Vision insurance
Ability to advance within the organization
Company
MUSEUM OF ICE CREAM
Museum of Ice Cream transforms concepts into spaces that provoke imagination and creativity.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$7.9M2019-09-18Series A
2019-08-06Series Unknown· $7.9M
Leadership Team
Manish V.
Co-Ceo & Founder
Maryellis Bunn
Founder & CEO
Recent News
2026-01-22
2025-12-30
Company data provided by crunchbase