ASME (The American Society of Mechanical Engineers) · 3 weeks ago
Product Manager, Certification Programs
United States
Full-time
Remote
Mid, Senior Level
$130K/yr - $140K/yr
5+ years expASME, The American Society of Mechanical Engineers, is a nonprofit organization dedicated to advancing the engineering profession. They are seeking a Product Manager for Certification Programs to lead the product lifecycle for certification products, focusing on market insights, product development, and stakeholder collaboration to enhance credentialing opportunities.
Mechanical EngineeringNon Profit
Responsibilities
Lead the development and execution of a multi-year roadmap for certification products
Translate market demand and stakeholder input into credential opportunities that align with organizational goals and standards
Partner with stakeholders to define and maintain a digital credentialing strategy
Conduct and synthesize research to identify and prioritize current and emerging credentialing needs across engineering sectors and global regions
Define and validate candidate and employer personas using methods such as Jobs-to-Be-Done, industry interviews, surveys, and focus groups
Analyze competitor credentialing landscapes, licensing opportunities, and employer recognition trends to inform product strategy
Sets and achieves financial and performance targets including revenue, expenses, net, and Marketing & Sales run rates
Accurately accrues, forecasts, and reports on monthly and quarterly financial and business intelligence data (e.g., Monthly close, Applications Sold, Renewals & Quarterly KPls)
Describes variances as requested
Monitor product performance via KPIs such as application volumes, NPS, retake rates, candidate satisfaction, and credential verification usage
Manage and optimize the full lifecycle of certification products, including proposing new and/or reengineered development and maintenance cycles, sunset planning, and continuous improvement
Monitor success indicators such as credential adoption, sharing, employer recognition and recertification
Collaborate with SMEs, psychometricians, operations, volunteer committees, sales, and marketing to ensure high-quality product delivery and go to market launch, as well as alignment with certification standards (e.g., ISO 17024)
Work in close partnership with the teams to support the engineer’s lifelong journey and ensure alignment between certification requirements and course design for microcredentials
Support exam committee facilitation, item-writing workshops, and standard-setting activities as needed
Design certification pathways that offer value for both individuals and employers
Collaborate with marketing to define value propositions and messaging strategies for different buyer personas
Develop and maintain certification SEO metadata including eligibility, competencies, industries served, and credential stackability
Scope and manage projects involving external vendors, contractors, SMEs psychometricians, and other third-party contributors to certification development
Support budgeting, forecasting, and cost modeling activities to ensure sustainable certification programs
Qualification
Required
Bachelor's degree or additional equivalent work experience
Minimum of 5 years' experience in credentialing, certification, managing technical engineering content, engineering education, workforce development, learning products or a closely related field
Proven track record of demonstrating knowledge, excellence and practical experience in communication – Oral and written presentation, including the ability to clearly explain technical concepts to non-technical audiences
Ability to work well with teams in diverse, complex, and changing environments
Ability to identify key issues, gather data to investigate those issues, and develop actionable recommendations
A detailed approach and ability to work independently and remain organized in order to meet commitments and balance competing priorities
Preferred
Familiarity with certification standards and best practices
Familiarity with project management, collaboration tools and database systems (ex: JIRA, Airtable, MIRO)
Familiarity with digital badge platforms (E.g. credly, accredible) and integrating digital credentials into learner journeys
Strong skills in market research, competitive analysis, and data interpretation (Excel proficiency preferred)
Experience maintaining product meta data and writing Search Engine Optimized (SEO) product description and value propositions
Company
ASME (The American Society of Mechanical Engineers)
ASME is a global, non-profit organization dedicated to improving the art, science, and practice of interdisciplinary engineering.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
William Garofalo
Chief Financial Officer
Jeff Patterson
Chief Operating Officer
Recent News
Hindu Business Line
2025-09-16
Hindu Business Line
2025-09-13
2025-05-17
Company data provided by crunchbase