Associated Materials Innovations · 1 month ago
Director of Sales Enablement
Cuyahoga Falls, OH
Full-time
Onsite
Director/Executive
8+ years expAssociated Materials Innovations is a leading manufacturer of exterior building products, committed to innovation and customer experience. The Director of Sales Enablement will lead the transformation of the sales organization by driving sales productivity, improving engagement, and instilling accountability across the sales culture.
Manufacturing
Responsibilities
Sales Methodology & Process Implementation: Introduce and reinforce a scalable sales methodology across the go-to-market (GTM) team. Standardize and implement sales processes to drive consistency and efficiency across the funnel
Sales Effectiveness & Productivity: Develop and manage KPIs, tools, and frameworks that enable sales leaders and Regional Sales Managers (RSMs) to drive performance, accountability, and continuous improvement
Sales Playbook Development & Integration: Build and maintain sales playbooks aligned with buyer journeys, value messaging, and product positioning. Ensure integration into daily workflows and systems
Daily Standard Work & Coaching: Establish daily/weekly operating rhythms for sales leaders and teams, including funnel reviews, forecasting cadences, and coaching frameworks
Sales Training & Onboarding: Own onboarding programs for new sales hires, ensuring rapid ramp-up. Design ongoing training for product knowledge, skills development, and methodology reinforcement
Sales Tools & CRM Optimization: Drive adoption of sales tools (including Salesforce), ensuring they are configured and leveraged to support workflows, forecasting accuracy, and pipeline visibility
Forecasting & Funnel Management: Support RSMs and sales leaders in improving forecast accuracy and pipeline health. Implement tools and routines to ensure data-driven decision-making
Change Management & Cultural Shift: Lead enablement efforts that support broader sales transformation, embedding discipline, accountability, and collaboration across the team
Territory Strategy & Coverage Optimization: Collaborate with sales leadership to ensure effective territory planning, account assignment, and resource alignment
Executive Communication & Alignment: Act as a key liaison between the sales team and executive sponsors. Provide visibility into progress, challenges, and strategic initiatives
Qualification
Required
8+ years of experience in Sales Enablement, Sales Operations, or Sales Leadership roles, preferably in B2B or SaaS environments
Proven track record of designing and scaling enablement programs that drive measurable results
Deep understanding of sales methodologies (e.g., MEDDICC, Challenger, SPIN, Sandler, etc.) and experience embedding them across teams
Expertise in Salesforce CRM and sales tech stacks (e.g., SalesLoft, Gong, Seismic, etc.)
Exceptional communication, facilitation, and coaching skills
Strong analytical mindset; comfortable using data to guide decisions
Experience leading change in fast-paced, growing organizations
Bachelor's degree required
Preferred
MBA or related advanced degree is a plus
Company
Associated Materials Innovations
Associated Materials Innovations (AMI) is a leader in the manufacturing of exterior building products across North America with award winning brands and products.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2022-01-31Acquired
Leadership Team
James Drexinger
Chief Executive Officer
Eric Spence
Executive Vice President of Sales and Channel Strategy
Recent News
EIN Presswire
2025-09-01
2025-07-26
Company data provided by crunchbase