St. Joseph Healthcare ยท 1 month ago
DIRECTOR MARKETING & BUSINESS DEVELOPMENT
St. Joseph Healthcare is a Catholic health ministry providing healing and care for the whole person. The Director of Marketing & Business Development will be responsible for identifying and establishing local business development strategies and managing partnerships to support the visibility and growth of local facilities and programs.
Health CareHome Health CareHospitalMedicalOutpatient CarePersonal Health
Responsibilities
Support and promote the mission and values of Covenant Health and the Catholic Health Ministry
Proactively identifies community partnership opportunities in order to drive additional business growth and volume to the local facilities
Craft and distribute targeted communications and information to both employee and consumer audiences through appropriate mediums within each facility
Evaluates, crafts, and manages daily, local advertising and marketing initiatives utilizing multiple media mediums
Builds and manages local and regional media partnerships to increase visibility of facilities, physicians, providers, services, programs, and Covenant Health within the community
Oversees initial onboarding promotion and business development for newly employed Covenant IMG Physicians and Advanced Practitioners
Crafts and manages timely contribution and distribution of local facility social media content strategy as well as social media campaign content. Proactively assists with incorporating website updates, as appropriate
Execution of business development and relationship building to optimize contacts and referrals with targeted customers. Primary business development efforts will generate service line and program utilization with referrals for local facility products. Consistently meet or exceed established volume/revenue goals
Other duties as consistent with this role
Qualification
Required
Bachelor's Degree required
Demonstrable commitment to the highest standard of ethical and professional conduct
Proven success in development of multi-channel advertising, marketing, web and social media campaigns
Excellent verbal/written communication and interpersonal skills; highly skilled in facilitation, presentation and negotiation
Experience in client relationship management
Outstanding organizational and project management abilities
Analytical and problem-solving skills and excellent judgment a must
Proficient in Microsoft Office (Word, Excel, Access, PowerPoint and Outlook) and social media platforms
Ability to work under pressure and challenging deadlines and adaptability and flexibility required
Self-starter with high attention to deadlines and business relationship management
Excellent verbal and written communication skills
Preferred
Master's Degree preferred
Five years or more experience in healthcare setting preferred
Experience with CRM preferred
Company
St. Joseph Healthcare
St. Joseph Healthcare is a general, surgical medical center.
Funding
Current Stage
Late StageCompany data provided by crunchbase