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Washington University School of Medicine in St. Louis · 1 month ago

Digital Marketing Campaign Manager, Advancement Communications - University Advancement

Washington University (West Campus), Clayton, Missouri

Full-time

Onsite

Mid Level

$58K/yr - $100K/yr

3+ years exp

Washington University School of Medicine in St. Louis is seeking a dedicated and highly skilled Project Manager Email Marketing to manage and execute email marketing campaigns essential for the university's fundraising and alumni relations initiatives. The successful candidate will serve as a Salesforce Marketing Cloud email builder and traffic manager, ensuring successful deliveries and efficient internal operations in a high-volume environment.

EducationMedicalUniversities

Responsibilities

Design and schedule email marketing campaigns and templates for alumni engagement, annual giving, and fundraising initiatives. Manage the draft, review, and approval process for individual projects. Troubleshoot and resolve email deployment issues promptly. 50%

Serve as project/traffic manager for Salesforce Marketing Cloud projects; maintain UA-wide email campaign calendar; report on project status in email team production meetings; interface with UA partners to gather assets and define project scope; troubleshoot “at risk” projects. 40%

Other duties as assigned, including but not limited to: seed list management, producing assets for meeting presentations, managing and organizing creative assets for digital strategy team. 10%

Perform other duties as assigned

Qualification

Salesforce Marketing CloudEmail MarketingEmail DesignProject ManagementDeadline ManagementCollaborationVerbal CommunicationsWritten Communication

Required

Bachelor's degree

Relevant Experience (3 Years)

Preferred

Three years of experience in email marketing in a higher education, non-profit, or similar environment

Skills in Salesforce Marketing Cloud or similar email marketing automation platform (Marketo, Hubspot, Eloqua, Pardot, etc.)

Salesforce Marketing Cloud Email Specialist Certification

Skills in ClickUp (project management app)

Brand Guidelines

CAN-SPAM

Collaboration

Data Privacy Law

Deadline Management

Developing Partnerships

Digital Marketing

Email Deliverability

Email Design

Email Marketing

General Data Protection Regulation (GDPR)

Multitasking

Organizing

Project Management

Salesforce Marketing Cloud Email Studio

Verbal Communications

Written Communication

Benefits

Up to 22 days of vacation, 10 recognized holidays, and sick time.

Competitive health insurance packages with priority appointments and lower copays/coinsurance.

Take advantage of our free Metro transit U-Pass for eligible employees.

WashU provides eligible employees with a defined contribution (403(b)) Retirement Savings Plan, which combines employee contributions and university contributions starting at 7%.

Wellness challenges, annual health screenings, mental health resources, mindfulness programs and courses, employee assistance program (EAP), financial resources, access to dietitians, and more!

We offer 4 weeks of caregiver leave to bond with your new child.

Family care resources are also available for your continued childcare needs.

WashU covers the cost of tuition for you and your family, including dependent undergraduate-level college tuition up to 100% at WashU and 40% elsewhere after seven years with us.