Infinium Spirits, Inc. · 1 hour ago
Regional Sales Manager
Infinium Spirits, Inc. is a family-owned spirits company founded in 2005, focused on building a diverse portfolio of iconic brands. The Regional Sales Manager will drive brand growth in the general market by managing sales activities, building strong relationships with key accounts, and overseeing a direct report while working closely with the sales team to implement strategies that align with company goals.
Responsibilities
Develop and execute sales plans to drive growth, increase market share, and enhance brand visibility in the Illinois/Wisconsin/Minnesota market
Maintain and strengthen relationships with distributors, ensuring alignment with brand and channel priorities. Conduct regular business reviews and lead distributor training
Spend an average of four days per week in the field, visiting key accounts and working with distributors to maximize brand impact and identify new opportunities
Lead the implementation of strategic programs for product launches, retail promotions, and brand-building activities. Support distributor execution within the territory
Use data-driven insights to identify opportunities and allocate resources effectively. Maintain thorough knowledge of key accounts and market conditions
Serve as the primary contact for key accounts, building strong relationships with decision-makers and consulting on strategies that benefit both parties
Represent the brand at trade and consumer events, conducting product presentations and training to increase brand awareness and loyalty
Qualification
Required
Bachelor's degree in business administration, management, marketing, or a related field. Equivalent work experience may substitute for education requirements
10+ years of alcohol/beverage industry experience
Proven experience in sales and distributor management
Understanding of brand building in the spirits category, specifically in the general market channel
Knowledge of pricing, profit, and brand economics at the account level
Exceptional ability to build relationships and negotiate effectively, with strong verbal and written communication skills
Proficient in analyzing market data and crafting actionable strategies that drive brand growth
A deep passion for brand-building combined with a relentless drive to achieve results
Skilled in delivering compelling presentations that engage and persuade
Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
Strong analytical, organizational, and planning skills
Highly motivated and capable of initiating activities independently while thriving in a collaborative team setting
In-depth understanding of marketing strategies, sales techniques, and product promotion
Solid understanding of pricing dynamics within the 3 Tier System and the ability to navigate state and federal liquor laws
Willingness to travel up to 60% of the time, including nights and weekends
Working in retail or conducting field sales requires spending significant time on your feet
This role may involve lifting and carrying product samples, promotional materials, or demonstration equipment up to 50 lbs
A significant amount of time will be spent driving, so sitting for long periods and handling the physical demands of operating a vehicle are required
Must be able to stand, gesture, and maintain a high level of energy and engagement throughout presentations to clients/potential customers
Benefits
401k plan where you are 100% vested – literally free money
Flexible vacation – take as much time as you need as long as you get your work done
Healthcare and dependent care flexible spending accounts
Company-paid life insurance
Monthly wellbeing stipend
Competitive paid time off and ten company paid holidays
Support for and access to relevant training and development opportunities
Employee assistance program
Casual dress code
Company
Infinium Spirits, Inc.
Infinium is a family-owned spirits company known for building world-class brands.
Funding
Current Stage
Growth StageRecent News
Louisville Business First
2025-03-21
Company data provided by crunchbase