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Jump 450 · 1 month ago

Paid Social Director (Retail Brand)

United States

Full-time

Remote

Director/Executive

$125K/yr - $135K/yr

Jump 450 is a digital marketing agency specializing in paid media strategies. They are seeking a Paid Social Director to oversee and execute digital media campaigns across various social platforms, providing strategic recommendations and optimizing performance for clients.

Marketing

Comp. & Benefits

Responsibilities

Responsible for all aspects of executing paid digital media campaigns on networks like Facebook, Twitter, Snapchat, Pinterest, YouTube, and more

This includes initial planning, implementation, monitoring, optimization, analysis and reporting

This role will lead as the day-to-day subject matter expert (SME) for our clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests

You will be the one responsible to target customers, create compelling and engaging ads with our creative team and to deliver outstanding communication, service and campaign performance for our clients

Development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)

Leveraging our real-time data dashboards and a plethora of reporting tools, you will be tasked with communicating campaign performance to clients and creating a clear road-map for the future

Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions

Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests

Communicate with clients on all elements of the campaign, including planning, performance, and project status

Prepare reports and present results to clients and management

Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)

Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives

Build effective relationships with all clients

Gather data on consumer, competitor, and market conditions

Qualification

Paid media strategyCampaign optimizationData analysisClient communicationAudience targetingTeam collaborationReporting skills

Required

Responsible for all aspects of executing paid digital media campaigns on networks like Facebook, Twitter, Snapchat, Pinterest, YouTube, and more

Lead as the day-to-day subject matter expert (SME) for our clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests

Responsible to target customers, create compelling and engaging ads with our creative team and to deliver outstanding communication, service and campaign performance for our clients

Development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)

Leverage real-time data dashboards and a plethora of reporting tools to communicate campaign performance to clients and create a clear road-map for the future

Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions

Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests

Communicate with clients on all elements of the campaign, including planning, performance, and project status

Prepare reports and present results to clients and management

Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)

Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client's business objectives

Build effective relationships with all clients

Gather data on consumer, competitor, and market conditions

Company

Jump 450

Jump is the performance growth engine behind numerous unicorn-level brands, having grown many early stage brands through rigorous performance marketing.

Founded in 2015