Newfold Digital · 4 days ago
Sr Public Relations Specialist
Miami-FTL Area
Full-time
Hybrid
Mid, Senior Level
$90K/yr - $120K/yrNewfold Digital is a leading web technology company serving millions of customers globally. They are seeking a Senior Public Relations Specialist to proactively identify media opportunities, shape strategic media campaigns, and cultivate strong press relationships to enhance the company's visibility and brand messaging.
Domain RegistrarInformation TechnologySEOWeb DesignWeb DevelopmentWeb Hosting
Responsibilities
Spot the story before it’s assigned. Monitor content calendars, product roadmaps, survey insights, and customer trends to proactively surface timely media angles and earned coverage opportunities
Shape and execute strategic media campaigns. Drive a steady flow of high-impact, customized pitches supported by press releases, quotes, bylines, and reporter prep materials, all crafted by you to align with brand messaging and business goals
Amplify executive thought leadership. Identify and secure opportunities for leaders to contribute commentary, interviews, podcasts, bylines, and timely expert perspectives
Lead data-driven storytelling. Build survey-based campaigns from the headline down, identifying newsworthy insights and packaging them for amplification across PR, blog, social and video
Cultivate strong press relationships. Deepen visibility across tech, SMB, trade, and data-driven business press through consistent, tailored outreach via email, social and calls
Use AI tools to work smarter. Leverage AI to brainstorm, outline, personalize and accelerate story development, while contributing to our evolving approach to AI-enabled communications
Track what matters. Monitor earned media coverage, share of voice, sentiment, and survey impact to continually refine pitch strategy and messaging
Qualification
Required
PR pro with a journalist's instinct for storytelling
Marketer's eye for relevance
Sharp editorial judgment
Ability to recognize newsworthiness instinctively
Experience in agency, in-house or a mix of both
Ability to thrive in fast-moving, content-rich environments
Curiosity and adaptability
Energized by how AI and new tools can elevate storytelling
Benefits
Health Insurance options to fit you
HSA
Medical
Dental
Vision
Matching 401K
Life/AD&D/STD/LTD
Tuition Reimbursement
Pet Insurance
Generous vacation policy
Company
Newfold Digital
Newfold Digital is a leading web presence solutions provider serving millions of businesses globally.
Founded in 1999
1001-5000 employees
H1B Sponsorship
Newfold Digital has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (7)
2024 (7)
2023 (13)
2022 (16)
2021 (9)
Funding
Current Stage
Late StageTotal Funding
$100M2025-12-09Debt Financing· $100M
2021-01-01Series Unknown
Leadership Team
Robledo Ribeiro
CEO Latam
Kevin Loomis
Vice President, Product & Engineering
Recent News
2026-01-03
2026-01-02
Company data provided by crunchbase