Passport Health · 2 months ago
Marketing Generalist
Phoenix, AZ
Full-time
Onsite
Entry, Mid Level
$66K/yr - $68K/yr
2+ years expRealty Executives is a respected real estate franchise brand in North America, seeking a Marketing Generalist to enhance their brand and support franchisees. The role involves developing integrated marketing initiatives, managing campaigns across various channels, and creating marketing tools to empower franchisees.
FitnessHealth CareMedicalWellness
Responsibilities
Help elevate our brand, attract franchise prospects, and support our network with high-quality, ready-to-use marketing tools
Developing and executing integrated marketing initiatives designed to strengthen brand awareness, attract new franchisees, and provide meaningful support to our existing network of Executives
Work across digital, print, and social channels to shape campaigns that tell our story effectively while empowering our franchisees to share theirs
Building and managing marketing campaigns that span email, social media, PPC, content marketing, and other channels
Create engaging written and visual content, ensuring everything aligns with our brand identity and speaks authentically to both consumer audiences and potential franchise partners
Manage our digital presence through SEO, SEM, and paid advertising efforts, continually optimizing performance through data-driven analysis
Design user-friendly marketing toolkits, templates, and collateral that help Executives promote themselves effectively within their local markets while maintaining national brand standards
Contribute to event marketing, helping promote franchise development sessions, webinars, conferences, and internal training events
Qualification
Required
Bachelor's degree in Marketing, Communications, Business, or related field OR equivalent experience
2–4 years of marketing experience
Experience with Google Ads, Meta Ads, HubSpot, Hootsuite, or similar tools
Proficiency in Google Analytics and other reporting platforms
Strong writing, editing, and content-creation skills
Experience with Canva or Adobe Creative Suite
Solid understanding of SEO/SEM and social media best practices
Highly organized with the ability to manage multiple projects
Creative, curious, and data-driven
Comfortable working independently and collaborating in a fast-paced environment
Preferred
real estate or franchising experience
Company
Passport Health
Passport Health is the largest provider of travel medical services in the world, with over 300 clinics in the US, Canada and Mexico It is a sub-organization of Outlier.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Duellyn Pandis, DNP, APRN, FNP-C
President & CEO
Fran Lessans
President & CEO
Company data provided by crunchbase