Zenith · 1 week ago
Senior Vice President, Investment
New York, NY
Full-time
Onsite
Director/Executive
$200K/yr - $235K/yr
12+ years expZenith is a full-service media agency that focuses on driving tangible business outcomes for clients. The Senior Vice President, Investment will lead the Holistic Investment team across various media channels, ensuring strategic thought leadership and operational excellence in media investments.
AdvertisingMarketing
Responsibilities
Demonstrate practical expertise in integrated media channel investment by showing how channels work together to drive outcomes
Position the agency as a strategic thought leader by consistently sharing industry insights, foundational '101' explainers, and forward-looking commentary that elevates our expertise and shapes market perspectives
Quickly and expertly build strong relationships across internal teams (analytics, strategy, creative, delivery, etc.) as well as with clients, fostering trust, collaboration, and seamless integration in day-to-day work
Develop the internal team’s skills through hands-on mentorship, while identifying and nurturing new organic growth opportunities across accounts and capabilities
Seen out first-to-market, alpha/beta test utilizing partner relationships to ensure client is able to effectively break through and remain ahead of the curve
Assume the lead role on the core client team to identify issues, develop the internal team’s skills, and identify and nurture new organic growth opportunities
Act as a true partner with the client team on their media journey; we are an extension of their team, and they of ours
Oversee the implementation of digital media, linear video, cinema, and audio, working with the team toward cross-channel efficiencies and best practices
Help build and drive platform and channel strategy and optimizations
Maintain and lead executive marketplace relationships
Responsible for some of the operational aspects of the media practice (Promotions, Merit, Staffing, etc.)
Define strategic objectives and strategies to influence consumer behavior and drive business outcomes for our clients
Act as the steward of the business from an operational and financial aspect; business planning, revenue, and margin stewardship; scoping, staffing, and financial/commercial models
Ensure a solid understanding of data-driven offerings across the marketplace, enabling informed recommendations and effective integration into client strategies
Qualification
Required
B.A. or B.S. in Marketing, Advertising or related field
12+ years of experience working in a national media investment buying environment
Experience negotiating TV dayparts and online video
Strong negotiating and presenting skills
Excellent communication, organizational and analytical skills
Detail-oriented, able to multi-task and work well under tight deadlines in a fast-paced environment
Proficiency in MS Word, Excel and PowerPoint
Preferred
Agency experience highly preferred
Experience with Media Ocean software (DDS, MBOX) preferred
Benefits
Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off
Company
Zenith
Zenith is an ROI agency that offers performance marketing, brand content, and strategic marketing effectiveness consultancy services.
5001-10000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2010-08-13Acquired
Leadership Team
L
Lauren Hanrahan
CEO
Recent News
The Premium Times
2024-10-26
BizWatchNigeria.Ng
2024-10-25
2024-06-03
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