Renewal by Andersen Metro & Midwest ยท 9 hours ago
Digital Marketing Manager
Renewal by Andersen is a company with over 100 years of tradition in quality and craftsmanship, focused on providing a superior window and door replacement experience. They are seeking a dynamic digital marketing leader to drive brand growth through strategic storytelling and data-driven decision making, ensuring all digital touchpoints deliver consistent and measurable outcomes.
Construction
Responsibilities
Design, implement, and optimize multi-channel campaigns across search, social, OTT, email, and display platforms
Monitor digital KPIs, derive insights, and adjust strategies in real time for better ROI
Manage digital vendors relationships and align with media experts to own and drive marketing results
Allocate and track digital budgets to maximize channel performance and resource efficiency
Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques
Oversee marketing automation tools, CRM platforms, and analytics dashboards
Stay ahead of digital marketing trends to introduce fresh, competitive strategies
Qualification
Required
Bachelor's degree in marketing, Communications, or a related field
6+ years in digital marketing, with at least 2 years in a managerial or leadership role
Hands-on experience with Google Analytics, Google Ads, Meta Ads Manager, CRM platforms, and email automation software
Ability to extract insights from dashboards and use them to shape campaign strategy
Strong understanding of what resonates across different digital platforms
Proven ability to manage external agencies, resolve conflicts, and drive shared accountability
Preferred
Google Ads, Salesforce, Meta Blueprint, or similar credentials are advantageous
Benefits
Full insurance package, including medical, dental, vision, and life insurance.
401(K) with company match percentage.
Student loan repayment program and student tuition reimbursement program.
Employee perks discount program.
PTO, paid holidays, and floating holidays!