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GoTo Foods · 1 day ago

Director, Loyalty Technology

Atlanta, GA

Full-time

Hybrid

Director/Executive

10+ years exp

GoTo Foods is focused on innovating within the foodservice industry, and they are seeking a Director, Loyalty Technology to architect their marketing technology initiatives. This role involves developing a comprehensive technical strategy, leading integration efforts, and fostering collaboration across teams to enhance customer engagement and loyalty.

Food and BeverageFood ProcessingRestaurantsRetail

H1B Sponsor Likely

Responsibilities

Develop a comprehensive technical strategy that aligns with our loyalty and marketing goals, ensuring seamless integration of various marketing technology and loyalty platforms

Work alongside product managers and technical leads to define and maintain a technical roadmap that supports the evolution of our loyalty and marketing technology stack

Lead the technical integration efforts of Loyalty platforms, CRM systems, marketing automation tools, digital analytics, paid media, and customer data platforms to form a cohesive marketing technology ecosystem

Ensure that the loyalty and marketing technology stack is scalable, secure, and optimized for performance, delivering a seamless experience across all customer touchpoints

Partner with Customer Experience, Digital, Data Science, and Data Engineering teams to ensure that loyalty and marketing technologies are not only integrated but also utilize the full potential of our data and technical infrastructure

Translate product roadmaps into executable projects, aligning with the overall strategic vision and ensuring technical feasibility

Act as a technical liaison between the loyalty, marketing and technology departments, fostering a collaborative environment that encourages innovation and operational excellence

Drive the implementation of best practices in software development and data management within the marketing technology sphere

Qualification

Loyalty platformsCRM systemsMarketing automationDigital analyticsCustomer data platformsTechnical strategy developmentTechnical roadmap executionProject managementCommunication skillsCross-functional leadership

Required

Bachelors preferred

A minimum of 10 years of experience in a technical role within loyalty and marketing technology, with a deep understanding of the technical aspects of loyalty platforms, CRM, marketing automation, digital analytics, and customer data platforms

No less than 8 years of proven hands-on experience implementing, integrating and optimizing Loyalty platforms, CRM, Marketing Automation systems, customer data platforms, etc

At least 5 years of experience in a leadership role overseeing the integration of complex, multi-faceted marketing technology solutions

Proven experience working with product managers and developing and executing a technical roadmap for loyalty and marketing technologies

Strong project management skills, with a demonstrated ability to lead cross-functional teams in a dynamic and fast-paced environment

Excellent communication skills, with the capability to articulate technical strategies and complex concepts to a diverse range of stakeholders

Company

GoTo Foods

Glassdoor3.8

Atlanta-based platform company GoTo Foods (formerly known as Focus Brands) is a leading developer of global multi-channel foodservice brands.

Founded in 2004

Atlanta, Georgia, USA

10001+ employees

http://www.focusbrands.com/

H1B Sponsorship

GoTo Foods has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (1)

2024 (1)

2023 (4)

2020 (1)