Search Engine Optimization (SEO) Specialist jobs in United States
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Buzz Franchise Brands ยท 1 month ago

Search Engine Optimization (SEO) Specialist

Buzz Franchise Brands is a fast-growing, multi-brand franchise company headquartered in Virginia Beach, VA. They are seeking an SEO Specialist to elevate their brands' online presence through strategic SEO, impactful content creation, and smart website management. This role involves supporting franchise owners nationwide to improve visibility, drive leads, and enhance customer engagement.

Brand MarketingCustomer ServiceMarketingProduct DesignSales
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Growth Opportunities

Responsibilities

Perform keyword research to find new opportunities and expand on existing ones
Edit website copy, titles, and descriptions for SEO, and track organic performance and website metrics using tools like Google Analytics, SEMrush, and BrightLocal
Provide regular reports on keyword rankings and organic performance to the corporate team and franchisees
Manage websites across multiple brands at both the corporate level and individual franchise location level, including creating and updating website and blog content
Serve as the primary point of contact for franchisees regarding website and local SEO campaigns
This includes website creation, launching SEO programs, and assisting in training and ongoing support of digital programs
Collaborate with the paid media team on digital marketing efforts and provide a cohesive online presence for our brands
Stay up-to-date with the latest trends in SEO, digital marketing, and artificial intelligence (AI)
Support other strategic initiatives as needed

Qualification

SEOGoogle AnalyticsWordPressWeb analytics toolsMS OfficeProject managementCommunication skillsAttention to detail

Required

Bachelor's degree; Marketing, Business, or related field preferred
1-3 years of experience in SEO and website management
Proficiency in MS Office - especially Excel and PowerPoint
Strong technical knowledge; experience with web analytics tools (Google Analytics, Google Tag Manager, Search Console) and CMS programs (WordPress)
Excellent communication skills (written and verbal) and attention to detail
High degree of professional maturity; ability to handle sensitive and confidential matters professionally
Highly organized with strong project management skills
Ability to work independently in a fast-paced environment
Must be able to work on-site daily at our Virginia Beach, VA headquarters

Benefits

401(k)
401(k) matching
Bonus based on performance
Competitive salary
Dental insurance
Health insurance
Opportunity for advancement
Paid time off
Parental leave
Vision insurance
Wellness resources

Company

Buzz Franchise Brands

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Buzz Franchise Brands provides home services in the United States through its subsidiaries.

Funding

Current Stage
Growth Stage

Leadership Team

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Michael Hull
Chief Financial Officer
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Angela Zerda Paules
Chief Marketing Officer
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Company data provided by crunchbase