Stateside Brands · 1 month ago
Influencer & Partnership Specialist
Stateside Brands is a rapidly growing spirits company dedicated to crafting premium-quality beverages. The Influencer & Partnership Specialist will lead the execution and optimization of influencer and partnership initiatives across all Stateside brands, managing end-to-end campaign processes and collaborating with various teams to enhance brand visibility and consumer engagement.
Craft BeerFood and BeverageWine And Spirits
Responsibilities
Identify, research, and qualify influencers, creators, and potential social media partners aligned with brand goals
Manage all influencer and partnership campaigns from outreach through post-campaign reporting
Develop and refine influencer strategies that support brand growth and market priorities
Negotiate fees, deliverables, and usage rights while maximizing impact within allocated budget
Brief influencers and partners to ensure clear expectations, brand alignment, and flawless execution
Track campaign performance using analytics and report on insights, KPIs, and optimization opportunities
Ensure compliance with legal, platform, and brand standards—including FTC and industry guidelines
Generate fresh, creative campaign ideas that push the brand forward and resonate with target audiences
Support cross-functional initiatives by collaborating with brand, sales, events, and E-commerce teams
Execute giveaway programs to drive engagement and visibility around our sports partnerships and event activations
Provide partners and sponsored events with on-brand social assets, messaging, and guidance to ensure consistent, high-impact content
Qualification
Required
3+ years of experience in influencer marketing, partnerships, or a related marketing role
Strong understanding of the influencer and social media landscape, including platforms and best practices
Comfortable working in Meta and TikTok Ads Manager
Experience analyzing performance metrics and translating data into actionable insights
Creative thinker with the ability to collaborate on compelling content and campaign concepts
Excellent written and verbal communication skills with strong relationship-building abilities
Knowledge of emerging trends, talent categories, and evolving standards in influencer marketing
Highly organized with strong time-management skills and exceptional attention to detail
Passion for social media, creators, and staying ahead of cultural and digital trends
Full-time role based at our Headquarters in Greater Philadelphia
Preferred
Military experience is a plus
Company
Stateside Brands
THE STORY Perhaps you want to hear a romantic tale about a long family lineage of distillers.
Funding
Current Stage
Growth StageRecent News
The Philadelphia Inquirer
2025-11-03
Philadelphia Business Journal
2025-02-08
Philadelphia Business Journal
2025-02-07
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