Visiting Angels Greater Philadelphia · 1 month ago
Marketing Director – Lead, Inspire, and Grow a High-Performing Marketing Team
Visiting Angels Greater Philadelphia is seeking a Marketing Director to oversee all marketing activities across multiple territories. The role involves supervising a team of marketers, developing marketing strategies, and strengthening referral relationships to ensure high-quality brand representation in the community.
Hospital & Health Care
Responsibilities
Supervise, mentor, and support all marketers across territories
Hire, onboard, and develop new marketing staff as the department expands
Provide coaching, performance feedback, and strategic direction
Build and maintain high-value relationships with hospitals, senior communities, physician groups, and other referral partners
Create a strong, sustainable referral pipeline across all markets
Oversee the development and maintenance of caregiver referral sources
Create and execute comprehensive marketing and outreach plans
Lead event strategy, sponsorships, advertising, and promotional activities
Track results, analyze performance, and refine strategies based on data
Ensure a consistent external brand image across all territories
Oversee all outreach events (CEU events, community events, partner events)
Develop Corporate level partnerships
Serve as the face of the organization to community partners
Work closely with the Wellness Team to understand client needs and integrate insights into marketing messaging
Support executive leadership with mentor programs and organizational initiatives
Serve as a trusted advisor to leaders across the company
Qualification
Required
Extensive experience in community relations, outreach, or healthcare marketing
Proven ability to lead, coach, and supervise a marketing team
Excellent presentation, relationship-building, and public speaking skills
Strong organizational ability with a positive, flexible, and resilient mindset
High ethical standards and professionalism
Preferred
Experience with recruiting tools or applicant tracking systems a plus
Benefits
Generous PTO
Lucrative quarterly bonus structure
Flexible Savings Plan
Company
Visiting Angels Greater Philadelphia
Visiting Angels of Greater Philadelphia With offices in Jenkintown, Chadds Ford, Havertown, Horsham, Philadelphia, and Audubon, Visiting Angels has been a trusted name in home care for seniors and their families across the Greater Philadelphia region.