Tech Economy · 1 month ago
Expert Consultant, Marketing (FRWD)
Tech Economy is a global consultancy recognized as one of the world’s best places to work, particularly noted for its marketing acceleration capability, FRWD. The Expert Consultant, Marketing will lead case teams, deliver results to clients, and provide thought leadership while addressing complex marketing challenges.
Management Consulting
Responsibilities
Drive key workstreams (with support from leadership team) and deliver results to meet client expectations and build client promoters
Partner with generalist Bain consultants in a blended team environment, bringing to bear the best of all skillsets and expertise
Demonstrate their reputation as a seasoned marketing practitioner with proficiency in a distinct area(s) of expertise (e.g., industries, channels, platforms, products, etc.)
Lead a wide range of analyses and consistently deliver outputs and materials that are insightful and zero-defect
Leverage proficiency in-platform (digital ad, ecommerce, etc.) to gather data, generate insights, and develop testing plans
Communicate clearly and consistently with team and clients to share insights and ensure alignment on workplan
Maintain a consistently positive and at-cause attitude, and contribute to day-to-day leadership of the case team
Actively seek out and act upon feedback from team, peers, and leaders in the business
Share expertise and best practices with team members across the FRWD ecosystem
Mentor and direct more junior members of case teams
Contribute to FRWD strategy and operations (e.g., sponsor internal initiatives, support the recruiting and hiring process, etc.)
Qualification
Required
5+ years of relevant industry experience in marketing roles (e.g., agency, brand, in-house, or technology platform) with clear leadership experience and consistent trajectory
Bachelor's degree required
Experience contributing to high performing, cross-functional, integrated teams
Ability to solve tough problems effectively and efficiently, breaking them down into pieces and taking a hypothesis-driven approach
Demonstrated proficiency in specific marketing domain(s), recognized by peers and superiors
Strong expertise in the digital media landscape, including media partners/products and industry best practices
Exceptional planning and organizational skills, ability to meet deadlines and work with cross-functional teams
Strong verbal and written communication skills
Positive, at-cause attitude
Certification in some subset of relevant digital channels: Facebook Blueprint, Google Ads, Amazon Ads, Tradedesk Trading Academy, Adobe
Willingness and ability to travel as needed
Preferred
MBA not required but preferred
Deeper expertise across a select few areas of focus, including: Performance marketing, Media Planning and Buying, Measurement & Analytics, Marketing Technology, Brand Strategy, E-commerce
Benefits
Annual discretionary performance bonus
4.5% 401(k) company contribution, increasing after 3 years and fully vested upon start
Full coverage of individual medical, dental, and vision premiums
Generous paid time off, including parental leave and holidays
Paid life and long-term disability insurance
Annual fitness reimbursement