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Manhattan Associates · 1 month ago

Senior Product Marketing Manager (Cloud-based SaaS)

Atlanta, GA

Full-time

Onsite

Senior Level

7+ years exp

Manhattan Associates is a leader in supply chain commerce technology, connecting people to consumer choices through innovative solutions. They are seeking a Senior Product Marketing Manager to drive the messaging and go-to-market strategy for their cloud-native Manhattan Active Platform, focusing on translating technical capabilities into business benefits and developing compelling narratives for various audiences.

Software

Growth Opportunities

Responsibilities

Evolve the core messaging for Manhattan Active Platform, emphasizing its differentiated architecture, openness and continuous innovation

Craft differentiated positioning for platform tools, showcasing how developers and customers can extend, integrate, and innovate with Manhattan’s technology

Translate complex technical concepts into clear, value-based stories that resonate with executives, business leaders, and technical audiences

Partner with Product Management and Programs to define launch plans for new platform capabilities and developer tools

Build go-to-market strategies that amplify platform differentiation across industries and verticals

Develop enablement materials for Sales, Customer Success, and Partners that include messaging frameworks, pitch decks, FAQs, and value calculators

Create authoritative content that highlights Manhattan’s leadership in cloud-native architecture, composability and AI-driven automation

Partner with corporate communications and digital marketing to develop blogs, white papers, webinars, and keynote materials

Act as a subject matter expert and spokesperson in internal briefings, analyst relations, and customer-facing events

Collaborate closely with Partner and Sales teams to ensure unified messaging across the Manhattan portfolio

Partner with R&D, Professional Services and Customer Services to amplify Manhattan ProActive and Agent Foundry adoption through campaigns, developer stories, and showcase demos

Support analyst relations and press briefings with strong, data-driven narratives about Manhattan’s technology leadership

Interacts internally and externally with executive level management

Influences decision makers internally and externally

Assists leadership to build strong relationships between product and marketing teams and contributes in defining organizational goals and strategic plans

Partners well with sales and other members of the marketing team

Contributes actively to the success of a functional area

Works on complex issues where analysis of situations or data requires an in-depth knowledge of the company

Contributes as an active team member to assist development of strategy and direction for functional area

Qualification

B2B product marketingCloud platform marketingCloud-native architectureAPIsMicroservicesEnterprise technology stacksExecutive presentation skillsSupply chain technologyRetail technologyCommerce technologyAI platformsIntegration ecosystemsDeveloper communitiesCollaboration skills