Paychex · 1 month ago
String Instrument Brand Manager
East Northport, NY
Full-time
Onsite
Senior Level, Lead/Staff
$110K/yr - $130K/yr
8+ years expPaychex is seeking a Brand Manager who excels at integrating strategy with artistry, focusing on brand stewardship and market engagement. The role involves overseeing brand success, developing market strategies, and managing product lines to enhance brand visibility and profitability.
AccountingBookkeeping and PayrollFinancial ServicesHuman ResourcesSoftware
Responsibilities
P&L ownership, oversight, and engagement for overall brand success
Own the positioning, identity, and tone of voice for multiple brands across all B2B and B2C channels — shaping and maintaining compelling brand stories
Develop and implement market introduction plans, messaging, and brand launch, relaunch, and refresh initiatives
Champion brand visibility across markets and internal teams
Partner with Sales to support territory growth and assist in advancing or closing key opportunities
Actively participate in dealer visits, trainings, demos, and promotional efforts — both in person and virtually
Provide competitive insights, product positioning, and deal & promotional enabling tools
Identify high-potential dealer opportunities, drive growth, and help close business
Conduct ongoing research with educators, dealers, and end-users to inform strategy and messaging
Lead school bid processes, rental program strategies, and other education-market initiatives
Represent brands at trade shows, educator conferences, and dealer events
Guide development and launch of new or revitalized product lines aligned with brand strategy, market positioning, and profitability goals
Audit product lines for gaps, overlap, and improvement opportunities
Establish product line structure, naming conventions, and positioning frameworks
Collaborate with internal luthiers, supply chain, and vendors as needed to maintain accurate specifications, pricing, and quality standards
Support refinement of existing offerings based on dealer feedback and market needs
Manage product lifecycle from SKU rationalization to new model introductions to ongoing assessment
Maintain internal systems and processes related to product and brand development, launches, and lifecycle updates
Drive budget planning, margin targets, and pricing alignment, while supporting inventory forecasting for each brand
Manage SKU architecture processes, ensuring consistent structure, lifecycle timing, and clean internal system documentation across product lines
Coordinate with Supply Chain and Inventory teams on availability, demand planning, and vendor timelines to support sales opportunities
Collaborate with Marketing on brand-level initiatives, campaigns, and content that reflect accurate positioning and support revenue targets
Qualification
Required
Bachelor's degree in business or marketing
8-12 years of Experience: Product or brand management, strong organizational and communication skills, plus a background in strings performance or pedagogy
Strong analytical and problem-solving skills
Travel up to 25%
Company
Paychex
Paychex is a human capital management company that delivers advisory solutions in human resources, employee benefit solutions, and payroll.
10001+ employees
H1B Sponsorship
Paychex has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (45)
2024 (33)
2023 (32)
2022 (43)
2021 (26)
Funding
Current Stage
Public CompanyTotal Funding
$4.2B2025-04-08Post Ipo Debt· $4.2B
1983-08-29IPO
Leadership Team
John Gibson
President and Chief Executive Officer
Robert L. Schrader
Senior Vice President and Chief Financial Officer
Recent News
Financial IT
2026-01-11
2026-01-09
2026-01-09
Company data provided by crunchbase