Babylist · 1 day ago
Senior Director, Design & Research
United States
Full-time
Remote
Director/Executive
$261K/yr - $314K/yr
12+ years expBabylist is the leading registry, e-commerce, and content platform for growing families, and they are seeking a Senior Director of Product Design and Research to shape the long-term experience strategy across various design functions. This strategic leadership role will guide the vision for usability and accessibility while integrating AI into user workflows, ensuring that user insight and product judgment influence executive decisions and priorities.
BabyE-CommerceHealth CareInternetMarketplaceParentingToys
Hiring Manager
Jessica Sanchez
Responsibilities
Set and champion a multi-year user experience direction for Babylist, create a clear, inspiring vision for how registry, health, shopping, and content should evolve, grounded in user insight, research, and design judgment
Shape company-level planning with user insight and evidence bringing research, data, and clear user needs into executive decisions to prioritize the problems that matter most
Lead Babylist’s approach to AI-supported experiences setting the direction for how AI supports user workflows and decision-making through simple and intuitive interfaces
Set clear standards for usability, accessibility, and quality establishing expectations that improve clarity, consistency, and experience quality across platforms
Develop the strategic plan for Product Design and Research defining team structure, capacity, and long-term goals that align with company priorities
Build systems that support effective planning and decision making evolving current processes to support clear priorities, consistent alignment, and strong execution across teams
Establish mechanisms that measure experience quality tracking usability, user satisfaction, research insights, and design system adoption to create clear visibility for leaders and teams
Guide execution across multiple platforms and surfaces providing direction that helps teams navigate complexity and deliver cohesive, high-quality experiences
Identify and prioritize high-impact user problems partnering with Product and Engineering to focus on the issues that most affect parents and gift givers
Scale the Heartbeat Design System across the organization expanding adoption to improve consistency and long-term sustainability
Develop and grow multidisciplinary design teams supporting designers, researchers, and content designers with clear expectations, feedback, and development paths
Increase visibility into user experience work across Babylist improving how user needs, research findings, and experience updates are communicated across Product, Engineering, and partner teams
Represent Product Design and Research at the executive level influencing company strategy and ensuring user needs stay central to decisions and long-term planning
Qualification
Required
Experienced design leader with 12+ years in product design and 5+ years managing and developing design teams in a user-centered, product-driven environment
Strong product and user experience thinker applying clear judgment grounded in usability, accessibility, research, and real user insight
Broad design generalist with exposure to research, content design, or design systems as an added strength
Strategic problem solver comfortable shaping direction across complex product areas and multiple platforms
Clear communicator who collaborates effectively with Product, Engineering, and Marketing
Practical AI partner with a working understanding of how AI can support workflows and user-facing experiences
User-centered leader motivated by supporting parents, gift givers, and growing families
Systems-minded operator focused on clarity, outcomes, and building structures that help teams work effectively
Executive-ready partner able to influence decisions with evidence, research, and product insight
Benefits
Company-paid medical, dental, and vision insurance
Retirement savings plan with company matching and flexible spending accounts
Generous paid parental leave and PTO
Remote work stipend to set up your office
Perks for physical, mental, and emotional health, parenting, childcare, and financial planning
Company
Babylist
Babylist is an online platform that offers baby registry for expecting parents and products such as toys, baby care, and clothing.
201-500 employees
H1B Sponsorship
Babylist has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2021 (2)
Funding
Current Stage
Growth StageTotal Funding
$40.65MKey Investors
Norwest
2021-11-04Series C· $40M
2018-02-15Series Unknown
2013-06-25Seed· $0.65M
Leadership Team
Natalie Gordon
CEO & Founder
Recent News
EIN Presswire
2025-09-30
Company data provided by crunchbase