Fluent, Inc · 2 days ago
Sales Director, Programmatic & Data Solutions
United States
Full-time
Remote
Lead/Staff, Director/Executive
$140K/yr - $160K/yr
3+ years expFluent, Inc. is a commerce media solutions provider that connects top-tier brands with highly engaged consumers. They are seeking a Sales Director to lead the growth of their programmatic and data business by developing new partnerships with agencies, brands, and publishers.
Ad ServerAd TargetingAdvertisingAdvertising PlatformsDigital MarketingLead GenerationRetail Technology
Responsibilities
Drive new business development through proactive outreach to agencies, advertisers, and publishers
Use a consultative sales approach to identify client needs, define custom solutions, and demonstrate the value of Fluent's first-party data
Manage complex sales cycles with multiple stakeholders, from prospecting to close
Position Fluent as a strategic partner within client organizations, ensuring inclusion in early-stage planning conversations
Expand adoption across key verticals, including Health & Pharma, CPG, Financial Services, Home & Family, and Retail
Collaborate with internal product, operations, and marketing teams to shape proposals and activation strategies
Create compelling presentations, proposals, and client-facing collateral
Maintain accurate forecasting, pipeline tracking, and reporting using internal systems
Qualification
Required
3-5+ years of enterprise sales experience at a DSP, SSP, data vendor, or relevant ad tech company
Proven ability to generate and close new business while growing existing accounts
Demonstrated success using a consultative approach to uncover client needs and develop tailored solutions
Deep understanding of the programmatic landscape, including audience targeting, data onboarding, modeling, DSP workflows, and CTV
Strong existing relationships within media agencies and brand organizations
Excellent communication and presentation skills, with the ability to influence senior-level stakeholders
Highly organized and self-motivated, with strong time management and multitasking abilities
Bachelor's degree in Marketing, Business, or a related field preferred
Preferred
Experience selling into regulated categories such as Healthcare or Financial Services
Familiarity with data platforms such as LiveRamp, TransUnion TAP, Adobe AdCloud, and The Trade Desk
Exposure to data marketplace workflows and custom segment creation
Benefits
Health, dental, and vision insurance
Pre-tax savings plans and transit/parking programs
401K with competitive employer match
Volunteer and philanthropic activities throughout the year
Educational and social events
Company
Fluent, Inc
Fluent empowers brands to acquire and retain customers across the entire omnichannel marketing experience.
201-500 employees
Funding
Current Stage
Public CompanyTotal Funding
$48.3MKey Investors
Bay View Funding
2025-12-02Post Ipo Debt· $30M
2025-08-19Post Ipo Equity· $10.3M
2024-11-29Post Ipo Equity· $8M
Leadership Team
Dan Hall
CTO
Ryan Perfit
CFO
Recent News
Fluent, Inc.
2025-12-02
Company data provided by crunchbase