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GE HealthCare · 1 day ago

KOL and Advocacy Lead - Oncology

United States

Full-time

Hybrid

Senior Level

$142K/yr - $212K/yr

7+ years exp

GE HealthCare is a purpose-driven team focused on advancing precision diagnostics in healthcare. The Oncology KOL and Stakeholder Engagement Lead will develop relationships with key opinion leaders and professional societies to promote oncology imaging technologies and enhance stakeholder engagement through educational initiatives and advocacy efforts.

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Growth Opportunities

No H1B

U.S. Citizen Only

Responsibilities

Establish connections with leading oncology and nuclear medicine KOLs to help inform commercial and marketing strategy

Identify KOLs who can provide expert opinions if GE Healthcare has a legitimate business need for the advice (e.g., for educational and advocacy initiatives)

Design and implement strategies to support the adoption of oncology imaging technologies for appropriate patients

Develop and manage relationships with professional societies and patient advocacy organizations

Represent the company at key industry events, forums, and working groups

Collaborate when appropriate on society-developed educational and advocacy initiatives, while respecting and maintaining the independence of the society/association

Design and implement patient-focused awareness strategies aligned with the product strategy

Create and execute educational programs tailored to imaging professionals and oncologists

Organize speaker programs, ad boards, and training sessions

Ensure alignment of educational materials with clinical needs and regulatory requirements

Develop awareness materials and programs to increase awareness of diseases, treatment, and technological advancements

Partner with internal cross-functional teams to create consistent and impactful messaging and communications tailored to stakeholder needs

Collaborate with advocacy and industry groups to design and execute awareness campaigns

Develop strategies to enhance industry standards and guidelines related to molecular imaging for oncology

Provide support for regulatory agency interactions and communications as needed

Lead initiatives to position the company as a thought leader in oncology molecular imaging

Partner with marketing, sales, clinical, and R&D teams to ensure alignment on messaging and strategy

Work with global teams to leverage resources and insights for regional strategy execution

Follow review and approval processes for any fee for service arrangements with healthcare professionals, healthcare institutions, patient advocacy organizations or patients

Ensure external communications/materials are approved through the appropriate process prior to use (e.g. advertising and promotional review/medical review)

Qualification

Oncology expertiseKOL engagementMarketing experienceEducational program planningRegulatory knowledgeCommunicationRelationship-buildingProject managementStrategic thinkingProblem-solving

Required

Deep understanding of oncology, particularly breast oncology is a must, ideally with 7–10+ years and an advanced degree

Ability to travel up to 40% of the time

Proven experience in KOL engagement, advocacy, or professional society collaboration in the healthcare or pharmaceutical industry

Strong communication and relationship-building skills, with the ability to engage stakeholders at all levels

Expertise in planning and executing educational and promotional programs

Strategic thinking with a track record of driving initiatives that impact industry guidelines or standards

Excellent project management and organizational skills, with the ability to manage multiple initiatives simultaneously

Knowledge of regulatory and compliance requirements related to interactions with healthcare professionals, healthcare organizations and patient advocacy organizations

Ability to manage competing priorities and meet tight deadlines

Excellent problem-solving skills

Preferred

Marketing experience is strongly preferred

Benefits

Medical

Dental

Vision

Paid time off

A 401(k) plan with employee and company contribution opportunities

Life

Disability

Accident insurance

Tuition reimbursement

Company

GE HealthCare

Glassdoor4.2

GE Healthcare provides a wide range of medical technologies and services to healthcare providers and researchers. It is a sub-organization of General Electric.

Founded in 1892

Chicago, Illinois, USA

10001+ employees