Freedom Mortgage · 6 hours ago
Marketing Specialist Execution
United States
Full-time
Onsite
Entry Level
1+ years expFreedom Mortgage is seeking a Marketing Specialist, Execution to manage email marketing campaigns for various product lines within the Servicing division. The role involves executing campaigns, optimizing content, and collaborating with cross-functional teams to align communications with strategic goals.
Financial ServicesInsuranceMortgage
Responsibilities
Execute high-quality email marketing campaigns, managing the process from creation to deployment
Produce engaging, mobile-friendly content within Salesforce Marketing Cloud (SFMC) using Content Builder
Maintain an organized email calendar to ensure timely execution of campaigns
Optimize design and layout of emails according to email industry standards and best practices
Regularly participate in ideation and reporting sessions with cross-functional teams for ongoing campaign planning and optimization
Partner with the Sr. SFMC Specialist for more advanced journey orchestration, logic design, and troubleshooting
Work closely with the FM Product Strategy Team to align campaign activations with overarching business goals
Collaborate with the data team to troubleshoot any journey issues and ensure data integrations
Partner with the CDP Data Team to source and utilize data extensions from the Customer Data Platform (CDP)
Conduct quality assurance checks to ensure campaign accuracy and optimal user experience prior to deployment
Analyze campaign performance, including opens, clicks, and conversion metrics, and recommend adjustments to enhance results
Produce reports to communicate key campaign insights and optimizations
Assist in both ongoing BAU campaigns as well as new and ad-hoc campaign requests, responding quickly to business needs
Stay current on email marketing trends, SFMC capabilities, and best practices to enhance campaign effectiveness
Comply with all company policies and procedures
Maintain regular and punctual attendance
Qualification
Required
Proficiency in Salesforce Marketing Cloud Content Builder is required, with additional knowledge of Automation Studio and Journey Builder preferred
Experience in campaign performance measurement with the ability to adjust strategies based on data insights
Strong understanding of email industry standards and mobile optimization best practices
Excellent project management skills with an ability to meet tight deadlines in a fast-paced environment
Proven ability to manage quality assurance processes for error-free campaign deployment
Bachelor's Degree in Marketing or a relevant field and at least 1+ year of hands-on email marketing experience, preferably within a CRM or digital marketing role or equivalent combination of education and experience
Preferred
SFMC certification is highly desirable
Hands-on experience in AMPscript & SQL is a plus but not mandatory
Company
Freedom Mortgage
Freedom Mortgage is a full-service mortgage lender with strong customer service and a unique streamlined process.
5001-10000 employees
H1B Sponsorship
Freedom Mortgage has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (8)
2024 (25)
2023 (36)
2022 (75)
2021 (88)
2020 (27)
Funding
Current Stage
Late StageTotal Funding
$1.55B2025-08-20Debt Financing· $500M
2023-06-27Debt Financing· $1.05B
Leadership Team
Stan Middleman
President, Chief Executive Officer
Steven Fasman
Executive VP & Executive Advisor to the CEO
Recent News
2025-10-24
2025-10-20
Company data provided by crunchbase