Maesa · 14 hours ago
Manager, Integrated Marketing, Kristin Ess (Influencer Marketing)
New York, United States
Full-time
Hybrid
Mid Level
$100K/yr - $105K/yr
3+ years expMaesa is a next-gen beauty company transforming the industry by incubating and growing innovative brands. They are seeking a Manager, Integrated Marketing to develop and execute integrated marketing campaigns that drive awareness and user growth for the Kristin Ess Hair brand.
CosmeticsManufacturing
Responsibilities
Assist in the influencer marketing strategy across owned & earned to drive awareness, engagement, and conversion
Identify and nurture relationships with key creators, tastemakers, and advocates who embody the Kristin Ess Hair aesthetic and values
Oversee influencer campaign development including casting, briefing, negotiation, content review, and performance analysis
Partner with Social and Brand teams to integrate influencer storytelling into all key launches, tentpoles, and brand moments
Manage influencer budgets, reporting, and post-campaign insights to inform optimization and future strategy
Oversee and manager the influencer agency relationship – providing strategic direction, ensuring execution excellence, and aligning deliverables to brand properties
Collaborate cross-functionally with Social, Creative, and E-commerce teams to ensure influencer and PR efforts ladder up to broader brand initiatives
Support experiential activations, influencer trips, and press events—helping concept and execute immersive brand moments
Partner with Creative to ensure cohesive storytelling across earned, owned, and paid channels
Qualification
Required
3–5 years of experience in influencer marketing, public relations, or integrated brand marketing
Strong network of influencer and media relationships within beauty and lifestyle
Proven ability to develop and execute integrated campaigns that deliver measurable results
Excellent communication, organization, and project management skills with a detail-oriented mindset
Deep understanding of social platforms, creator culture, and emerging digital trends
Passion for haircare, beauty, and the Kristin Ess Hair brand ethos
Preferred
beauty or lifestyle strongly preferred
Benefits
Health insurance coverage
Wellness programs
Life and disability insurance
Retirement savings plans
Generous paid time off
Hybrid office setup
Paid leave options
Company
Maesa
The next gen beauty company, Maesa is transforming the industry by incubating and growing meaningful, innovative brands and making prestige beauty accessible.
201-500 employees
H1B Sponsorship
Maesa has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (5)
2024 (4)
2023 (5)
2022 (2)
2021 (4)
2020 (2)
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Tikehau CapitalAndera Partners
2019-03-28Acquired
2015-06-01Debt Financing
2014-10-14Series Unknown
Leadership Team
Gregory Mager
Co-Founder
Zaheer Ferguson
Group CFO
Recent News
2025-09-17
2025-08-13
Company data provided by crunchbase