Zeno Power · 1 month ago
Social Media and Marketing Specialist
Zeno Power is the leading developer of nuclear batteries, seeking a highly driven Social Media and Marketing Specialist to join their communications team. The role involves shaping Zeno's digital voice, engaging with communities, and supporting marketing initiatives to promote their innovative energy solutions.
AerospaceClean EnergyNuclear
Responsibilities
Develop and execute the end-to-end social strategy for the Zeno brand. Your goal is to make Zeno a leading voice in nuclear innovation that's technically credible and visionary on X and LinkedIn
Produce high-quality, engaging content including graphics, short-form copy, and simple visual assets that translate complex technical ideas into accessible, compelling narratives
Work directly with our in-house production team to strategically drop video and photo content for maximum reach
Handle all day-to-day posting and real-time audience engagement. You'll move beyond scheduling to run live commentary and jump into breaking industry conversations on X, acting as a genuine community manager, not just a moderator
Proactively monitor conversations around space, energy, and defense to engage authentically with industry communities and identify trends for reactive content opportunities
Own our social analytics. Use platform data to constantly test, iterate, and prove the ROI of your strategy—no busy work, just measurable results
Craft high-impact, authentic narratives for our leadership on social platforms such as X and LinkedIn
Conduct content mining (e.g., from speeches, interviews, presentations) to generate original, high-value insights and opinions for executive posts
Develop a consistent publishing cadence to establish executives as key thought leaders in the space, maritime, energy, and defense sectors
Manage the content review and approval process with executives and internal stakeholders to ensure rapid, compliant publishing
Proactively monitor and surface relevant industry news and competitor activity for executive engagement and commentary
Identify, vet, and build relationships with relevant social media influencers, subject matter experts, and key opinion leaders (KOLs) in the aerospace, maritime, defense, and deep tech communities
Develop strategies to collaborate with these voices, expanding Zeno's reach beyond our immediate network to reach new audiences
Partner with the Communications Manager to amplify product launches, partnerships, events, and executive thought leadership
Support the production and distribution of the company's email newsletter, including content development, list management, and analytics
Support basic website content updates and collaborate on search engine optimization (SEO) initiatives to increase organic visibility
Qualification
Required
3+ years of proven, high-impact social media execution (or equivalent experience in a rapid-growth startup environment)
X and LinkedIn are your native language. You understand the algorithm, audience dynamics, tone and the culture of both platforms to drive engagement and growth
Demonstrated experience in executive or personal brand ghostwriting and management is highly preferred
You have an innate understanding of internet language, and current trends, coupled with a fine-tuned filter for when to be clever and when to be professional
You're a master of Canva/Photoshop and can make a clean graphic or visual asset in minutes
Ability to translate complex technical topics into compelling stories for diverse audiences
Exceptional writing and visual storytelling skills with a sharp eye for detail and brand consistency
Comfortable with startup speed and the autonomy it requires. We trust you to manage your time and deliver results
Preferred
Experience managing both corporate brand accounts and multiple executive profiles
Proven track record of managing or executing influencer/KOL strategies in a B2B, tech, or specialized industry
Familiarity with email marketing platforms (e.g., Mailchimp, HubSpot) and website content management systems (CMS)
Basic understanding of SEO principles and keyword research
Benefits
Stock options
Flexible paid time off
401k plan with employer match
16 weeks of paid family leave
Employer HSA contributions
Transit benefits to put toward commuting expenses
Medical, dental, and vision insurance
Relocation assistance
Dog friendly office
Company
Zeno Power
Zeno is developing next-generation radioisotope power systems that generate carbon-free, resilient power for decades.
Funding
Current Stage
Growth StageTotal Funding
$94.87MKey Investors
NASATribe CapitalTechstars
2025-05-14Series B· $50M
2024-06-15Debt Financing· $8M
2023-07-25Grant· $15M
Recent News
Company data provided by crunchbase