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AdMedia · 6 hours ago

Senior SEM Account Manager

United States

Full-time

Remote

Senior Level

5+ years exp

AdMedia is a trailblazer in cross-channel digital advertising, committed to innovation and excellence. They are seeking a Senior SEM Account Manager to serve as a liaison between the company and its clients, focusing on building strong relationships and ensuring client success in online search advertising.

AdvertisingInternetPublishing

Hiring Manager

Kristen Rawl

Responsibilities

Quickly become well versed in our industry-leading products and services across search, mobile and display advertising

Cultivate strategic partnerships with advertising agencies, brands, and programmatic buyers, nationwide

Meet and exceed monthly, quarterly, and annual expectations for activity and revenue goals

Taking ownership of accounts to ensure success

Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns

Track, report, and analyze website analytics and PPC initiatives and campaigns

Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies

Research and analyze competitor advertising links

Qualification

SEOSEMPPC Campaign ManagementGoogle AnalyticsGoogle AdWordsBing AdsPerformance MarketingAnalytical SkillsHTMLCSSJavaScriptPresentation SkillsNegotiation Skills

Required

BS/MS degree in Marketing or a quantitative, test-driven field

5+ years experience in performance marketing account management

Ability to work remotely

Hands-on experience with SEO and/or SEM

Ability to articulate a strong understanding of advertising campaign strategies

Masterful presentation and negotiation skills, both in-person and over the phone

Proven track record of driving revenue at a competitive level

Availability for light travel and willingness to entertain clients on a regular basis

Well-versed in performance marketing, conversion, and online customer acquisition

Up-to-date with the latest trends and best practices in search engine marketing

In-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo)

Experience with website analytics tools (e.g., Google Analytics)

Strong analytical skills and experience generating SEM reports

Familiarity with A/B and multivariate experiments

Working knowledge of HTML, CSS, and JavaScript development and constraints

Preferred

SEO and/or SEM, PPC Campaign Management, Facebook Advertising, Facebook Ads, Google Analytics, Google AdWords, Bing Ads, Bing AdCenter, Outbrain, and Taboola