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TCI Group · 1 day ago

CRM Supervisor

American Fork, UT

Full-time

Onsite

Mid Level

3+ years exp

TCI Biotech is a world-class ODM/OEM manufacturer specializing in nutraceuticals and functional products. They are seeking a CRM Supervisor to manage and strengthen customer relationships through data-driven insights and personalized engagement, utilizing RFM analysis to segment customers and design loyalty programs.

ManufacturingMedical

Responsibilities

Analyze customer activity and segment accounts based on RFM data to understand purchasing frequency, recency, and value

Design and execute CRM campaigns that increase engagement and retention across A, B, and C customer groups

Develop loyalty initiatives, including:

Exclusive previews of new product launches

Volume-based rebates (3-5%)

Invitations to press and marketing events, including travel and hotel accommodations

Preferred partner privileges and early access to innovation updates

Collaborate with Sales, Marketing, R&D, and Operations teams to ensure excellent customer experience and service consistency

Support onboarding and relationship-building for new customers, turning early partnerships into long-term success stories

Track customer metrics, satisfaction, and upgrade rates to improve CRM performance continually

Qualification

CRM experienceRFM analysisAnalytical mindsetCustomer successHealthBeauty industry experienceCommunication skillsCollaboration skillsRelationship-building