Ad Hoc Labs (makers of Burner + Dialed) · 2 months ago
Director of Analytics
United States
Full-time
Remote
Director/Executive
7+ years expAd Hoc Labs is seeking a Director of Analytics to build a center of excellence around analytics and data-driven decision-making. The role involves leading the development of infrastructure to support analytics, working closely with various stakeholders, and having a significant impact on revenue and growth metrics.
Information TechnologyMobile AppsSoftware
Responsibilities
Overall ownership of the strategy for data collection, instrumentation, storage, analytics tools, and reporting
Develop specifications and serve as the “source of truth” for instrumentation, tagging, and other analytics implementation elements
3rd-party tool sourcing, evaluation, and selection
Develop insights and lead ideation, evaluation and implementation of a queue of a/b tests and other optimizations across acquisition channels, product and communications touch points that drive improvements in user activation, engagement, retention, and conversion metrics
Dashboard and visualization development and communication to key company and board stakeholders
Evangelize and drive buy-in for data and data-driven decision making as a source of value
Qualification
Required
7+ years of hands-on experience measuring and analyzing user funnels and behavior (advertising, marketing, acquisition, engagement, etc) in a production environment
A strong fluency in technical analytics fundamentals, e.g. tag management, a/b/multivariate testing, basic statistical analysis
At least 2 years of experience in mobile, and demonstrable familiarity with the universe of current web and mobile reporting, measurement, and analytics tools (app stores, Mixpanel, install attribution, Google Analytics, etc)
The ability to independently generate and effectively communicate insights based on data interpretation that help drive good decisions in a fast-moving, imperfect information environment
Exceptional organizational, written, and communications skills
The Director candidate will have 5+ years of experience and/or significant team leadership and production-scale experience
Preferred
Experience with a consumer subscription product, and familiarity with marketing automation programs and tools, preferred
Company
Ad Hoc Labs (makers of Burner + Dialed)
We’re a company of app builders focused on making mobile communication faster, easier, and more intuitive.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$0.07MKey Investors
Techstars
2015-08-14Seed· $0.03M
2013-09-24Seed· $0.03M
2012-08-23Pre Seed· $0.03M
Leadership Team
Greg Cohn
Founder & CEO
Company data provided by crunchbase