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Ad Hoc Labs (makers of Burner + Dialed) · 1 month ago

Director of Analytics (Mobile apps)

United States

Full-time

Remote

Director/Executive

7+ years exp

Ad Hoc Labs is a company known for its mobile applications like Burner and Dialed. They are seeking a Director of Analytics to build a center of excellence around analytics and lead the development of the necessary infrastructure to support data-driven decision-making for their top-grossing apps.

Information TechnologyMobile AppsSoftware

Responsibilities

Overall ownership of the strategy for data collection, instrumentation, storage, analytics tools, and reporting

Develop specifications and serve as the “source of truth” for instrumentation, tagging, and other analytics implementation elements

3rd-party tool sourcing, evaluation, and selection

Develop insights and lead ideation, evaluation and implementation of a queue of a/b tests and other optimizations across acquisition channels, product and communications touch points that drive improvements in user activation, engagement, retention, and conversion metrics

Dashboard and visualization development and communication to key company and board stakeholders

Evangelize and drive buy-in for data and data-driven decision making as a source of value

Qualification

Data analyticsMobile analyticsA/B testingStatistical analysisReporting toolsCommunication skillsOrganizational skillsTeam leadership

Required

7+ years of hands-on experience measuring and analyzing user funnels and behavior (advertising, marketing, acquisition, engagement, etc) in a production environment

A strong fluency in technical analytics fundamentals, e.g. tag management, a/b/multivariate testing, basic statistical analysis

At least 2 years of experience in mobile, and demonstrable familiarity with the universe of current web and mobile reporting, measurement, and analytics tools (app stores, Mixpanel, install attribution, Google Analytics, etc)

The ability to independently generate and effectively communicate insights based on data interpretation that help drive good decisions in a fast-moving, imperfect information environment

Exceptional organizational, written, and communications skills

The Director candidate will have 5+ years of experience and/or significant team leadership and production-scale experience