Apply on Employer Site

Appfire · 1 month ago

Senior Vice President - Direct & Channel Sales (Americas)

United States

Full-time

Remote

Director/Executive

10+ years exp

Appfire is a remote-first company that empowers teams to collaborate seamlessly. They are seeking a Senior Vice President to lead their multi-channel revenue engine across the Americas, focusing on driving revenue growth and optimizing sales strategies.

Enterprise ApplicationsEnterprise SoftwareInformation TechnologySoftware

Responsibilities

Own the revenue agenda for the Americas region and partner closely with supporting functions that impact financial outcomes

Balance and optimize Direct vs. Indirect revenue mix

Build and scale a high-performance GTM organization across Sales, SDR, and Channel

Implement operational rigor, forecasting accuracy, and KPI-driven management

Partner closely with Marketing, Product, and Customer Success for cross-functional execution

Drive regional strategy aligned with corporate objectives and overall revenue goals

Serve as a key member of the executive leadership team, influencing global strategy

Ensure close collaboration with SVP EMEA & APAC

Full leadership of quota-carrying Direct Sales teams

Ownership of regional new business, expansion, and retention targets

Sales forecasting, pipeline governance, deal strategy, and execution rigor

Building repeatable sales motions and playbooks to drive predictable growth

Leadership of SDR/BDR functions

Pipeline generation strategy and conversion KPIs

Alignment of SDR motion with both Direct and Channel GTM strategies

Scaling partner revenue across Solution Partners, GSIs, Resellers, and ISVs

Strengthening partner-sourced and partner-influenced pipeline generation

Enhancing partner enablement, programs, incentives, and co-selling motions

Aligning partner strategy with Direct Sales to create a unified regional GTM

Qualification

Direct Sales LeadershipChannel/Partner LeadershipRevenue Growth StrategyData-Driven Decision MakingSales Development LeadershipPipeline Generation StrategyOperational DisciplineHigh EQCoachingCross-Functional CollaborationMentoring

Required

10+ years of experience leading regional revenue organizations that include both Direct & Indirect Sales

Proven track record running large quota-carrying sales teams

Experience owning SDR/BDR organizations and pipeline generation

Strong channel/partner leadership experience (GSIs, ISVs, hyperscalers, resellers)

Experience in high-growth, PE-backed or capital-efficient SaaS environments

Demonstrated success in building predictable revenue engines and scaling GTM teams

Exceptional people leadership — able to attract, develop, and scale high-performing teams

Deep operational discipline with a 'run the business' mindset

Data-driven decision-making and comfort with forecasting, analytics, and pipeline rigor

Ability to operate at both strategic and hands-on levels

High EQ, executive presence, and strong cross-functional collaboration skills

Preferred

You are dedicated to elevating client and co-worker experiences, knowing that exceptional work centers on serving others

You adapt swiftly to new business demands, understanding that change fuels collective and individual growth

You excel in communication, effectively connecting in remote/hybrid environments using tools like Slack, Zoom, and G Suite and through occasional in-person events

You have exceptional coaching, mentoring, and people development skills

Benefits

Every Appfire employee is eligible for company equity.

401(k) Matching Component.

Access to the Appfire University learning platform – a hub of knowledge, interactive resources, and engaging instructor-led courses designed to fuel your learning journey with unparalleled depth and accessibility.

10 paid holidays + Flexible PTO – no set number of days that you must take in a year.

100% company-paid health insurance.

50/50 split dental and vision insurance.

24 hours of paid time off to participate in Appfire Town, Appfire’s Corporate Social Responsibility (CSR) Program.

Flexible Spending Accounts.

Mobile phone and Internet stipend.

Company

Appfire

Appfire is the leading global provider of software that enhances, extends, and connects the world's leading platforms to make work flow any way teams want to work, from planning to product ideation, product development, project delivery, and beyond.

Founded in 2005

Burlington, Massachusetts, USA

501-1000 employees