Theo · 1 month ago
Performance Marketing Coordinator [REMOTE - US]
Theo is a fast-growing performance media agency headquartered in Portland, Oregon, seeking a Performance Marketing Coordinator. This role involves supporting media management and optimization for various accounts, collaborating with internal teams and clients to enhance campaign performance.
AdvertisingAnalyticsMarketingSEO
Responsibilities
Manage paid media campaigns including Search, Social, Display, and Video
Build, monitor and optimize campaigns with attention to detail, including targeting strategy, bid and budget management, ad copy creation and messaging strategy, landing page experience, and A/B testing
Report on campaign performance and provide insights and strategic recommendations for performance improvement
Collaborate with Account Management, Strategy, Analytics, and UX internal teams
Build digital media campaigns and support day-to-day campaign management and optimizations
Manage, monitor & communicate pacing and performance for selected clients
Generate ad mock-ups for internal & client review
Use reporting, analytics, and trend tools to keep a pulse on performance and optimization opportunities, offering related insights and recommendations
Support communication with clients in relation to paid media management, performance, optimizations & opportunities
Stay up to date on platforms’ capabilities, best practices & BETAs; collaborate with manager to identify and communicate media trends and recommendations beyond existing media plans
Support media vendor representative communications, partnership, & expectations
Work with stakeholders to verify & QA media tags
Continually work to expand knowledge of cross-channel media
Qualification
Required
0-1+ years of agency/in-house performance marketing experience
0-1+ years of experience working in ad consoles such as Google Ads, Meta, etc
Outstanding organizational and time management skills and the ability to handle multiple projects while meeting deadlines
Excellent verbal and written communication skills and the ability to work both individually and in a team environment – strong ability to articulate and document findings and recommendations
Preferred
Familiarity with paid search and paid social is strongly preferred
Experience in campaign planning and activation (Search, Social, Display, Video, etc.)
Familiarity with tagging platforms (Google Tag Manager, Tealium etc.)
Familiarity with CRO and/or SEO is a plus
Benefits
Healthcare, Dental & Vision Insurance, Theo covers 75%
Matching 401K - 100% up to 4%
Unlimited PTO
Maternity/Paternity benefits
Remote work support
Complementary supplemental insurance
Unlimited volunteer time
Charity matching