Tutor.com · 3 weeks ago
Sales Director, K-12 Academic Tutoring
United States
Full-time
Remote
Director/Executive
$100K/yr - $170K/yr
7+ years expThe Princeton Review/Tutor.com is a leading tutoring and test prep company that helps students achieve their education and career goals. The Sales Director oversees a team of Sales Representatives, focusing on pipeline development, market expansion, and execution of the sales cycle while collaborating with various departments to enhance Tutor.com's offerings in academic support.
E-LearningEdTechEducationHigher EducationPrimary EducationSecondary EducationSoftwareTrainingTutoring
Hiring Manager
Aaron Schott
Responsibilities
Lead, develop, and manage a team of Sales Representatives responsible for selling K-12 On-Demand and High-Dosage Tutoring programs
Establish and execute a comprehensive go-to-market strategy aligned with institutional revenue goals, market trends, and district needs
Own multimillion-dollar annual sales and revenue targets with accountability for YoY growth and market penetration
Design sales playbooks, territory strategies, and campaigns that drive consistent pipeline generation and execution
Conduct monthly and quarterly business reviews, evaluating performance, win/loss trends, and market opportunities
Recruit, train, onboard, and develop top-performing Sales Representatives using structured, scalable frameworks
Provide weekly coaching, deal reviews, skill-building sessions, and ongoing professional development
Establish clear KPIs, activity expectations, and performance standards to ensure team members meet sales goals
Foster a positive, collaborative, accountable culture with high communication standards
Oversee the positioning, pricing, and strategic packaging of High-Dosage Tutoring as an evidence-based tiered intervention aligned to district academic priorities
Partner with districts to align Tutor.com solutions to ESSA evidence requirements, accountability metrics, and instructional goals
Ensure the team can articulate operational logistics such as tutor staffing, scheduling, reporting, SSO implementation, and progress monitoring
Identify emerging state and district tutoring initiatives, grant opportunities, and funding pathways (Title I, state tutoring grants, etc.)
Expand Tutor.com's presence across key regions, large districts, and high-need markets
Build and maintain executive-level relationships with superintendents, CAOs, curriculum leaders, federal programs directors, and intervention teams
Represent Tutor.com at national and regional conferences, consortium events, and K-12 leadership forums
Partner with Marketing on lead-generation strategies, webinar programs, campaigns, and district-facing content
Collaborate with Product and Operations to optimize product-market fit for tutoring, scheduling models, reporting capabilities, and integration requirements
Work closely with Client Success to ensure smooth implementations, long-term satisfaction, strong outcomes, and expansion opportunities
Provide leadership across cross-functional initiatives that strengthen Tutor.com’s academic tutoring portfolio
Own the weekly, monthly, and quarterly forecasting for the K-12 tutoring business, ensuring accuracy, transparency, and discipline across the team
Conduct pipeline reviews to assess opportunity health, risk mitigation, and strategic prioritization
Maintain strong Salesforce hygiene and reporting consistency across the team
Partner with Finance and executive leadership on annual planning, revenue modeling, and growth scenarios
Use data-driven insights (sales velocity, conversion rates, pipeline coverage, forecast variance) to drive constant improvement
Qualification
Required
Bachelor's degree or equivalent experience
7-10+ years of successful B2B or EdTech sales experience, with at least 3-5 years in a management or director-level role
Track record of leading sales teams to exceed multimillion-dollar revenue targets
Deep knowledge of K-12 district operations, funding sources, academic intervention programs, and tutoring models
Advanced skill in consultative selling, strategic planning, and executive communication
Proficiency in Salesforce, Excel, PowerPoint, and CRM-driven forecasting
Ability to travel regularly for district visits, conferences, and team leadership activities
Experience leading sales teams within tutoring, intervention, or academic support
Experience with RFP leadership, state contracting, and complex procurement cycles
Strong collaboration experience with Product, Operations, and Client Success teams
Benefits
The Princeton Review offers a competitive salary and benefits package, commensurate with experience and skills.
Company
Tutor.com
Tutor.com is an online tutoring platform that offers live, on-demand, one-to-one learning solutions for students and professionals.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$33.7M2013-01-07Acquired
2009-03-05Series B· $13M
2007-05-10Debt Financing· $4M
Leadership Team
David Wills
Senior Director, Education Partnerships
Jim Barnes
Director of Education Partnerships
Recent News
2025-12-16
Digital Trends
2025-11-09
Company data provided by crunchbase