Paid Media Marketing Manager jobs in United States
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Arena Club · 1 month ago

Paid Media Marketing Manager

Arena Club is pioneering the collectibles domain by introducing the first-ever digital card show. In this role, you'll lead the execution, optimization, and scaling of performance marketing campaigns across various platforms to drive customer acquisition and revenue.

InternetMachine LearningSports

Responsibilities

Plan, launch, and manage multi-channel paid media campaigns with a focus on customer acquisition and ROAS
Strategically allocate and optimize media budgets across platforms like Meta, Google Ads, TikTok, etc
Execute audience targeting, bid strategies, ad testing, and performance tracking across all active campaigns
Monitor campaign performance daily and adjust tactics to drive continuous improvement
Collaborate with creative teams to develop and test high-performing ad concepts, copy, and visuals
Generate weekly performance reports with actionable insights and strategic recommendations
Set up and manage tracking infrastructure including UTM tagging, Google Tag Manager, Meta Pixel, and other attribution tools to ensure data accuracy

Qualification

Paid media buyingGoogle AdsMeta Ads ManagerGoogle AnalyticsGoogle Tag ManagerExcel/Google SheetsAnalytical skillsCreative testing frameworksPassion for sportsProject management

Required

Bachelor's degree in Marketing, Business, or a related field
2-5 years of hands-on experience in paid media buying, preferably in a DTC or marketplace/e-commerce environment
Proven success managing paid campaigns across Meta, Google Ads (Search, Display, Shopping), TikTok, etc
Strong analytical skills with the ability to translate performance data into action
Proficiency in tools such as Google Analytics, Google Tag Manager, Meta Ads Manager, and Excel/Google Sheets
Experience with creative testing frameworks and performance-focused ad creative development
Ability to work independently, manage multiple projects, and adapt quickly in a dynamic startup environment

Preferred

Passion for sports, TCG, or collectibles is a plus

Company

Arena Club

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Arena Club reimagines sports card collecting with trusted trading, grading, and a fun digital-meets-physical experience.

Funding

Current Stage
Growth Stage
Total Funding
$10M
2022-09-09Series A· $10M

Leadership Team

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Brian Lee
CEO & Co-Founder
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Jesse Glass
Co-Founder, CFO & COO
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Company data provided by crunchbase