Intuit · 2 weeks ago
Senior Marketing Strategist & Operations Manager – B2B Demand Generation
Intuit is expanding its Mailchimp B2B Demand Generation team to enhance growth in mid-market and enterprise segments. They are looking for a Marketing Strategist & Operations Manager who will bridge marketing and sales, focusing on operational excellence and data-driven strategies to optimize demand generation efforts.
AccountingFinancial ServicesFinTechPaaSSoftware
Responsibilities
Develop the annual inbound and outbound demand forecast and roadmap, in partnership with sales, marketing, and finance stakeholders
Own holistic B2B marketing performance reporting — preparing and presenting insights for Sales share-outs, executive reviews, and ongoing optimization
Manage the marketing execution calendar, ensuring clear alignment between marketing campaigns, ABM plays, and sales enablement
Evaluate and optimize marketing platforms and tools — lead integration efforts, assess new B2B demand generation tactics, and champion best practices
Conduct ad-hoc analysis across systems (Salesforce, BigQuery, Google Analytics, ZoomInfo, etc.) to surface actionable insights that inform strategy and execution
Partner cross-functionally with Sales Ops, RevOps, and Analytics to improve data consistency, reporting accuracy, and go-to-market efficiency
Qualification
Required
5+ years in B2B marketing, growth strategy, or marketing operations
Strong background in strategy consulting, marketing analytics, or go-to-market operations
Proficiency with SQL and comfort working in BigQuery or similar environments
Experience using and connecting tools like Salesforce, ZoomInfo, Google Analytics, Marketo/HubSpot, and data visualization tools (e.g., Tableau, Looker)
Ability to synthesize data from multiple systems into actionable insights for stakeholders
Strong project management and communication skills; able to lead through influence and drive alignment across teams
A passion for experimentation and innovation in B2B marketing tactics and technologies
Preferred
Experience in SaaS or tech is a plus
Benefits
Cash bonus
Equity rewards
Benefits
Company
Intuit
Intuit provides financial software solutions to empower individuals and businesses.
H1B Sponsorship
Intuit has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (693)
2024 (550)
2023 (586)
2022 (842)
2021 (773)
2020 (514)
Funding
Current Stage
Public CompanyTotal Funding
$8.52BKey Investors
JP Morgan Chase
2025-01-31Post Ipo Debt· $4.5B
2023-09-12Post Ipo Debt· $4B
2011-01-19Post Ipo Equity· $6.7M
Recent News
2026-01-13
Company data provided by crunchbase