1Kosmos · 1 month ago
Director of Demand Generation
1Kosmos is looking for a Director of Demand Generation to build and lead a high-performing engine that fuels pipeline growth. This role involves owning the strategy and execution of demand generation programs and collaborating with various teams to ensure effective marketing and sales alignment.
Cyber SecurityIdentity ManagementSecuritySoftware
Responsibilities
Own the integrated demand generation strategy across digital, paid, ABM, events, and outbound amplification
Lead multi-channel campaign execution (email, paid social, search, content syndication, partnerships, webinars, etc)
Oversee pipeline targets, budget allocation, channel mix, and forecasting
Design and operationalize targeted ABM programs for enterprise accounts, aligning with sales segments and GTM priorities
Own account tiering, orchestrated plays (Clay workflows, enrichment, sequencing), and outbound messaging strategy
Partner closely with the BDR team to ensure program execution is coordinated, personalized, and tied to account intent
Manage the in-house and contract BDR team, including outbound KPIs, dashboards, messaging frameworks, and review cadences
Ensure rigorous follow-up on marketing leads, ABM plays, inbound handoff processes, and closed-loop attribution
Collaborate with Sales leadership to align on ICP, scoring, qualification, and conversion targets
Oversee the Marketing Operations function (HubSpot, Clay, GA4, automation workflows, scoring, routing)
Ensure BDR, sales, and marketing workflows are documented, efficient, and continuously improved
Own reporting across pipeline contribution, outbound performance, and campaign analytics
Present insights and recommendations to marketing and sales leadership weekly
Continuously optimize campaigns, messages, workflows, and sequencing based on data and intent signals
Qualification
Required
7+ years of experience in B2B demand generation, ideally in cybersecurity, identity, or enterprise SaaS
Hands-on experience with marketing automation, digital marketing, and analytics
Proven success architecting multi-channel programs that generate enterprise pipeline
Strong experience with ABM, outbound orchestration, Clay/automation tools, and HubSpot or similar
Strong analytical skills with the ability to translate data into actionable insights
Collaborative mindset and proven success working with content, brand, and sales/SDRs
Highly organized and detail-oriented, able to juggle multiple programs at once
Comfort with fast-moving, high-growth environments and willingness to learn/adapt quickly
Benefits
Flexible WFH environment
Competitive salary and health benefits
Medical, Dental, Vision, Life, 401K
Company
1Kosmos
1Kosmos provides a unified identity verification and passwordless authentication platform.
Funding
Current Stage
Growth StageTotal Funding
$72MKey Investors
Bridge BankGula Tech AdventuresForgepoint Capital
2025-08-12Series B· $47M
2025-08-12Debt Financing· $10M
2022-06-01Series Unknown
Recent News
BiometricUpdate.com
2026-01-20
2025-12-18
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