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NCCER · 1 month ago

Marketing Specialist – Social Media & Brand Support

Alachua, FL

Full-time

Onsite

Entry, Mid Level

2+ years exp

NCCER is seeking a Marketing Specialist who is passionate about storytelling and digital engagement. This role involves managing social media channels, supporting brand campaigns, and collaborating with content creators to enhance audience connection.

ConstructionProfessional ServicesSkill AssessmentVirtual Workforce

Responsibilities

Create, schedule, and manage posts across NCCER’s social platforms (LinkedIn, Facebook, Instagram, YouTube, as well as X and TikTok in the future)

Write copy and coordinate visuals that align with NCCER’s brand voice and campaigns

Monitor engagement and conversations; build community among educators, contractors, and industry partners

Track performance, share insights, and recommend ways to improve reach and engagement

Assist with cross-channel campaigns promoting NCCER programs, credentials, and partnerships

Help craft marketing copy for emails, web pages, and collateral

Coordinate event promotions, webinars, and campaign logistics

Maintain digital assets and ensure consistent brand messaging

Support monthly performance reporting and KPI tracking for social media and digital campaigns

Use analytics to inform creative and strategic adjustments

Qualification

Social Media ManagementContent CreationMarketing CampaignsAnalytics ToolsAdobe Creative SuiteHubSpotOrganizationWriting SkillsCreativityCollaborative Mindset

Required

Associate or bachelor's degree in marketing or a related field

2–4 years of professional experience in social media, marketing, or communications

Excellent writing and editing skills — you know how to make content clear, engaging, and on-brand

Experience with tools such as HubSpot, Adobe Creative Suite, social media management platforms (SproutSocial, Hootsuite, or Buffer), Google Ads, YouTube, LinkedIn Campaign Manager, Meta Ads Manager, and Microsoft Ads

Strong organization, creativity, and collaborative mindset

Passion for education, workforce development, or nonprofit missions