IDC · 7 hours ago
Global Marketing Analytics & Operations Manager
Orange County, CA
Full-time
Hybrid
Mid, Senior Level
CA$126K/yr - CA$132K/yr
5+ years expIDC is seeking a data-driven and strategic Global Marketing Analytics & Operations Manager to lead the evolution of marketing performance measurement and deliver insights that drive measurable growth. This role is responsible for designing and implementing automated KPI and metrics frameworks that power marketing performance reporting and optimization.
Business IntelligenceCommunitiesConsultingInformation Technology
No H1B
Responsibilities
Lead the automation and standardization of KPIs, metrics, and dashboards, improving scalability, accuracy, and timeliness of insights
Deliver automated, actionable reporting that measures marketing's contribution to pipeline, campaign performance, and overall impact
Design, build, and maintain self-service Salesforce dashboards that are intuitive, visually engaging, and aligned with stakeholder needs
Champion innovation in analytics automation, identifying opportunities to streamline metric generation and improve real-time visibility into marketing performance
Partner with data and technology teams to evolve infrastructure supporting analytics and lead management automation
Conduct detailed data analysis to uncover actionable insights and provide concise, data-backed recommendations to marketing leadership
Continuously enhance and automate data processes, analytics methodologies, and reporting workflows to improve efficiency and reliability
Collaborate with Marketing, Sales, and Revenue Operations teams to align data definitions, routing logic, and performance metrics
Drive adoption of self-service analytics tools across the global marketing organization, empowering regional teams with on-demand insights
Lead, mentor, and develop a high-performing global team, fostering collaboration, accountability, and operational excellence across regions and time zones
Manage and prioritize multiple high-impact analytics and reporting initiatives with precision and agility
Promote a culture of curiosity, innovation, and continuous improvement within the marketing analytics function
Qualification
Required
5+ years of experience in marketing operations, sales operations, analytics, or a related B2B function
2+ years of people management experience, ideally with global or remote teams
Bachelor's Degree is preferred or equivalent experience
Advanced proficiency in Salesforce reporting, dashboards, and automation
Strong understanding of marketing funnels, campaign analytics, and pipeline attribution models
Advanced Excel skills (PivotTables, XLOOKUP, Power Query, data modeling)
Experience handling large datasets and building dashboards across multiple systems
Exceptional analytical, organizational, and communication skills, with the ability to simplify and present complex data clearly
Comfortable working across global time zones and regions, ensuring collaboration and alignment throughout IDC's international marketing organization
Preferred
Proficiency in marketing automation platforms (Marketo), Google Analytics 4, and BI tools (Power BI, Looker Studio) preferred
Hands-on experience with lead routing and assignment tools (LeanData, Chili Piper) is a strong asset
Benefits
15 vacation days per year (increases with tenure; carryover allowed)
10 paid sick days per year
1 week paid new parenting leave
Flexible work options (remote, part-time, flexible hours)
Health, dental, vision, and paramedical coverage for you and your family
$1,600 annual healthcare spending account
Employee Assistance Program for counseling and support
Best Doctors medical second opinions
Life, AD&D, and long-term disability insurance
Retirement savings plan with company match (up to 4% of salary)
$75/month technology allowance for home office or phone expenses
Company-paid cell phone plan
Company
IDC
IDC provides market intelligence solutions, advisory services, and events for the information technology and other related markets. It is a sub-organization of International Data Group.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
John Gantz
Senior Vice President
Dave McCarthy
Vice President, Cloud and Edge Infrastructure Services
Recent News
2026-01-20
2026-01-13
2026-01-07
Company data provided by crunchbase