Brunswick Corporation · 1 day ago
Associate Product Marketing Manager
Knoxville, TN
Full-time
Hybrid
Mid Level
$69K/yr - $110K/yr
3+ years expBrunswick Corporation is a global marine leader committed to challenging conventions and innovating next-generation technologies. They are seeking an experienced marketer to elevate brand and product activations, ensuring effective content generation and management of new product launches.
BoatingFitnessIndustrialLifestyleManufacturing
Hiring Manager
Annette Spencer
Responsibilities
Support brand marketing leadership to ensure new product launch and model year product changes are successfully executed
Act as the product information liaison, connecting product/portfolio teams with the marketing execution teams tasked with delivering all product marketing materials
Lead for event planning specific to boat shows, and provide support for dealer meetings, owner events, and other brand events
Lead photo and video shoot planning and execution
Support key campaign activation for brand campaigns, which may include cross-functional and cross-divisional communications
Manage email calendar aligned to brand campaigns and events and coordinate execution with creative and email marketing teams
Collaborate with creative resources to develop marketing collateral that is impactful and adheres to brand guidelines
Accountable for the management of the marketing calendars
Support a broader division objective of transforming the boating experience, through deep consumer knowledge, contemporary marketing techniques and general business strategy
Manage marketing projects from inception through completion as assigned by the Marketing Director
Qualification
Required
Bachelor's degree in marketing or business
3+ years of marketing experience
Growth mindset with a desire to grow within the organization
Ability to work cross functionally and across brands
Ability to be hands-on, and work in a dynamic, entrepreneurial, deadline driven environment
Ability to manage multiple projects at once, last-minute requests and quick turnaround with a positive attitude
Demonstrated problem-solving skills and the ability to manage complex, cross-functional projects to completion
Strong written and oral communication skills
Willingness to travel, up to 20%, likely concentrated during peak
Must be able to work Hybrid (Knoxville, TN, Venore, TN, Merritt Island, FL or Mettawa, IL)
Preferred
Experience bringing products to market for industry-leading brands and portfolio brands
Understanding of dealer product distribution and ecommerce transformation within traditional dealer-driven businesses
Experience in corporate and matrix environments is a plus
Ability to operate and drive boats
Benefits
Medical
Dental
Vision
Paid vacation
401k (up to 4% match)
Health Savings Account (with company contribution)
Wellbeing program
Product purchase discounts
Company
Brunswick Corporation
Brunswick is a global leader in marine recreation, delivering innovation that transforms experiences on the water and beyond.
10001+ employees
H1B Sponsorship
Brunswick Corporation has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (31)
2024 (35)
2023 (28)
2022 (42)
2021 (43)
2020 (20)
Funding
Current Stage
Public CompanyTotal Funding
$1B2024-10-11Post Ipo Debt· $1B
1997-02-05IPO
Leadership Team
David Foulkes
Chief Executive Officer
Recent News
Investing.com
2026-01-06
Company data provided by crunchbase