Apply on Employer Site

Hiive · 2 weeks ago

Analyst/Associate, Marketing

Vancouver, British Columbia, Canada

Full-time

Hybrid

Entry, Mid Level

2+ years exp

Hiive is a fintech/marketplace startup recognized as one of Canada’s top startups, connecting buyers and sellers of stock in venture-backed pre-IPO companies. The Analyst/Associate, Marketing role involves executing high-velocity campaigns to aggregate investor interest for multi-million dollar opportunities, collaborating with multiple teams to ensure campaign success.

Financial ServicesInformation Technology

Growth Opportunities

Responsibilities

Owning end-to-end execution of Hiive Fund campaigns: Launch and manage email, retargeting, and social ad campaigns to aggregate investor interest for multi-million dollar opportunities. Expect to coordinate ~20-25 fund launches per month in a fast-paced environment

Coordinating cross-functionally to gather requirements and secure approvals: Work closely with Sales & Trading to understand deal specifics, collaborate with Compliance to ensure all materials meet regulatory standards, and partner with Growth and Lifecycle teams for campaign support

Managing affiliate distribution channel: Push fund opportunities to affiliate partners, track performance, and optimize the channel to drive qualified investor leads

Executing flawless campaigns under tight deadlines: Deploy campaigns across Customer.io, Google Ads, and LinkedIn Ads with zero errors. Speed and accuracy are critical as these campaigns directly impact company revenue

Driving continuous improvement through experimentation: Propose A/B tests, analyze campaign performance in Salesforce, Omni, and PostHog, and iterate on messaging, targeting, and creative to improve conversion rates over time

Reporting on key performance indicators: Track fund fill rates, campaign performance, and investor acquisition metrics. Communicate insights and learnings to Marketing, Sales, and Exec teams

Qualification

Growth marketingMulti-channel campaignsA/B testingCustomer.ioSalesforceGoogle AdsLinkedIn AdsCopywritingCross-functional collaborationFast-paced environmentAttention to detail

Required

2+ years of experience in growth marketing, demand generation, or campaign creation, preferably in B2B

Proven ability to execute multi-channel campaigns (email, paid social, display) with high attention to detail

Experience with A/B testing and using data to optimize campaign performance

Ability to work cross-functionally and manage multiple stakeholders under tight deadlines

Comfortable working in a fast-paced environment where speed and accuracy both matter

Preferred

Familiarity with private capital markets, venture capital, or the startup ecosystem

Experience in financial services, fintech, or regulated industries

Hands-on experience with Customer.io, Salesforce, Google Ads, and LinkedIn Ads

Strong copywriting skills for investor-facing communications

Benefits

Opportunity to participate in ownership of a rapidly growing early-stage startup through our employee stock option plan.

Comprehensive 100% employer-paid health and dental premiums, and a health spending account.

A dedicated desk in our Vancouver, BC HQ, in the heart of downtown, with a fridge stocked with healthy snacks and drinks, an onsite gym and a gorgeous rooftop amenity.

Enjoy a $20 per day commuter benefit for every day you work in our Vancouver HQ.

An engaging social calendar, including bi-weekly catered lunches, bi-weekly “Friday bar”, team workouts, annual summer party and holiday party, two “onsite” all-team retreats each year, semi-annual team-building events, and Hiive Womens’ Network events.

Significant opportunities for growth into team leadership and management roles.

Entrepreneurial culture, and a small and dynamic team.

Sponsorship, immigration and relocation for exceptional candidates.