The E.W. Scripps Company · 1 month ago
Digital Content Producer, WTKR
Norfolk, VA - WTKR
Full-time
Onsite
Mid Level
3+ years expThe E.W. Scripps Company is a diversified media company focused on creating a better-informed world, and they are seeking a Digital Content Producer to join their team in Norfolk, VA. In this role, you will be responsible for organizing, writing, editing, and updating both written and video news content, while creatively showcasing this content aligned with the station's brand.
AdvertisingDigital MediaJournalismMedia and Entertainment
Responsibilities
Turn breaking news, enterprise stories, press releases, third party sources, or news tips into unique articles on the web, including but not limited to headlines, thumbnails, short news alerts and teases, interactive embedded elements, outside links, maps, slideshows and custom modules
Post articles to social media to drive engagement and web clicks
Cut video and assign engaging metadata for YouTube, website, app, OTT and third-party services
Build and monitor livestreams to various platforms
Edit platform-specific social media graphics to showcase storytelling
Assist in online coverage of major news events, breaking news and severe weather to ensure high quality, consistent community coverage online with attention to grammatical detail
Actively collaborate with editorial and technical staff to migrate content to media platforms, including video, audio, vertical video, still photos and graphics
Build out special sections and site features to enhance coverage and increase user engagement
Update and interact with fans/followers on social media
Optimize the user experience by tracking live web metrics and user experience best practices
Apply Search Engine Optimization (SEO) best practices to every piece of content
Perform other duties as assigned
Qualification
Required
Proven writing skills, including strong grammar and attention to detail, developed from working for a professional or student news organization
Skilled with content management systems, video editing, image editing and social networking
Must have a strong desire to focus on web-based content
Strong relationship building skills that are essential to newsroom collaboration, along with creativity and ability to handle deadlines and multi-tasking
Must have working knowledge of how to use and update social media platforms
Must have photo editing skills with ability to manipulate, crop, enhance images as needed for publishing on website
Must have demonstrated experience with creative video editing for social and web platforms with a knowledge of video editing software
Preferred
BS/BA in related discipline preferred or equivalent years of experience
Generally 3+ years of experience in related field preferred
Company
The E.W. Scripps Company
Serves audiences and businesses through a growing portfolio of television, radio and digital media brands.
5001-10000 employees
Funding
Current Stage
Public CompanyTotal Funding
$750MKey Investors
Sinclair Broadcast
2025-11-17Post Ipo Equity
2025-07-29Post Ipo Debt· $750M
1988-06-29IPO
Leadership Team
Meredith Delaney
President & CEO
Bill Siegel
Vice President/General Manager WPTV & WHDT
Recent News
2026-01-16
Beyond Bylines
2026-01-11
2025-12-17
Company data provided by crunchbase