Cedars-Sinai · 1 month ago
Lead Engineer, Digital Optimization and Analytics - Hybrid
6500 Wilshire Blvd, Los Angeles, CA, 90048, US
Full-time
Hybrid
Senior Level, Lead/Staff
$128K/yr - $205K/yrCedars-Sinai is a leading medical center recognized for its excellence in healthcare. The Lead Engineer, Digital Optimization and Analytics will play a crucial role in enhancing digital analytics and compliance capabilities, leading projects that optimize user event tracking and personalization across various platforms.
CommunitiesHealth CareMedicalNon Profit
Responsibilities
You’ll partner closely with marketing, analytics, and engineering teams to define, implement, and optimize user event tracking, A/B testing, personalization, and consent management across multiple web properties and applications
Lead and manage projects that enhance Cedars-Sinai’s event tracking, personalization, and data collection architecture
Collaborate with internal stakeholders to define business requirements and translate them into technical data tracking and personalization solutions
Architect, implement, and maintain advanced tracking solutions using Adobe Launch and Adobe Experience Platform (AEP) leveraging XDM schemas and real-time data flows into Customer Journey Analytics (CJA)
Drive implementation and optimization of Kameleoon for A/B testing and personalization across web and mobile platforms, ensuring performance and HIPAA compliance
Partner with the marketing organization to integrate and operationalize the upcoming Customer Data Platform (CDP) initiative, aligning data flows and personalization capabilities across all digital channels
Expand compliance and privacy readiness by integrating Sourcepoint CMP for GDPR and CCPA consent management across all applicable properties
Oversee implementation across two CMS platforms—Adobe Experience Manager (AEM) (React-based SPA) and Webflow—to ensure consistent tracking coverage and data quality
Maintain and evolve a rich, event-driven dataLayer architecture designed to collect asynchronous, structured event data from all digital applications
Collaborate with development and analytics teams to validate, QA, and troubleshoot event tracking data and tagging behavior
Serve as a subject matter expert for web event tracking, data architecture, and tag management best practices
Partner with the Digital Analytics team to design more meaningful dashboards and reports that provide actionable insights and answer key business questions
Mentor and collaborate with the existing Senior Programmer Analyst to foster a cohesive, high-performing tracking and testing team
Establish best practices for version control, documentation, and testing processes to ensure reliability and scalability of tagging solutions
Communicate project progress, risks, and opportunities effectively to leadership and cross-functional stakeholders
Qualification
Required
Experience with Adobe Launch and Adobe Experience Platform (AEP)
Experience with Customer Journey Analytics (CJA)
Experience with Kameleoon for A/B testing and personalization
Knowledge of HIPAA, GDPR, and CCPA compliance standards
Experience with event-driven tracking ecosystems
Ability to define, implement, and optimize user event tracking
Experience in collaborating with marketing, analytics, and engineering teams
Ability to translate business requirements into technical data tracking and personalization solutions
Experience with dataLayer architecture for collecting asynchronous, structured event data
Experience with Adobe Experience Manager (AEM) and Webflow
Ability to validate, QA, and troubleshoot event tracking data and tagging behavior
Experience in designing dashboards and reports for actionable insights
Ability to mentor and collaborate with team members
Experience in establishing best practices for version control, documentation, and testing processes
Strong communication skills to convey project progress, risks, and opportunities
Benefits
Learning programs
Tuition reimbursement
Performance-improvement projects
Company
Cedars-Sinai
Since its beginning in 1902, Cedars-Sinai has evolved to meet the healthcare needs of one of the most diverse regions in the nation, continually setting new standards for quality and innovation in patient care, research, teaching and community service.
Founded in 1902
10001+ employees
H1B Sponsorship
Cedars-Sinai has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (105)
2024 (91)
2023 (81)
2022 (92)
2021 (92)
2020 (65)
Funding
Current Stage
Late StageTotal Funding
$63.31MKey Investors
American Academy of Orthopaedic SurgeonsCalifornia HealthCare FoundationNational Heart, Lung and Blood Institute
2023-12-01Grant· $0.01M
2023-05-25Grant· $28M
2022-06-16Grant· $7M
Leadership Team
Thomas Priselac
President/CEO
David Wrigley
Executive Vice President Finance, CFO and Treasurer
Recent News
Medical Xpress - latest medical and health news stories
2025-12-17
Medical Xpress - latest medical and health news stories
2025-12-17
Company data provided by crunchbase